MarketSouq (company)
Company Profile

Souq (company)

Souq.com was the largest e-commerce platform in the Arab world. The company launched in 2005 in Dubai, United Arab Emirates. On March 28, 2017, Amazon.com Inc. acquired Souq.com for $580 million as a subsidiary. Beginning in 2019, Amazon began rebranding Souq to Amazon, starting first with the United Arab Emirates's version of Souq becoming Amazon.ae. On June 17, 2020, Souq.com in Saudi Arabia became known as Amazon.sa, and on September 1, 2021, Souq.com in Egypt became known as Amazon.eg, marking the end of Souq.com.

History
The website was founded in 2005 by Ronaldo Mouchawar and was originally a consumer-to-consumer auction site part of Maktoob Group. In 2010, Wisam (Sam) Daoud joined Souq from eBay as Chief Technology Officer and led the transformation of the business from auctions to a fixed price catalog based business similar to Amazon.com. In March 2014, Naspers invested another $75 million in the company, The company was backed by Tiger Global Management and Naspers Ltd. as of 2015, among other companies, and headquartered in Dubai. On March 27, 2017, Emaar Properties made an offer for Souq of $800 million. while the Financial Times reported that the deal was "understood to be worth more than $650m". The BBC also reported that Amazon might be paying about $650 million. ==Overview==
Overview
As of March 2017, it sold over 8.4 million products in 31 categories, including "consumer electronics, fashion, health and beauty, household goods and baby." often described as the Amazon of the Middle East. As of 2014, the site delivered to the United Arab Emirates, Saudi Arabia, Kuwait, Egypt, Bahrain, Oman, and Qatar. As of September 1, 2021, Souq's online presence was completely replaced by Amazon when the last Souq.com site was replaced by Amazon.eg, the UAE and Saudi Arabian sites had previously been shutdown. ==Souq.com subsidiaries==
Souq.com subsidiaries
As of January 2018, Souq.com subsidiaries include their delivery arm – QExpress, payment platform – Payfort which became Amazon Pay in Dec 2020, repair and service marketplace – Helpbit, and delivery marketplace Wing. ==See also==
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