MarketThe X Factor (British TV series) series 6
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The X Factor (British TV series) series 6

The X Factor is a British television music competition to find new singing talent. The sixth series started on ITV on 22 August 2009 and was won by Joe McElderry on 13 December 2009. Cheryl Cole emerged as the winning mentor for the second consecutive year, the first time in the show's history that a mentor has won back-to-back series. The show was presented by Dermot O'Leary, with spin-off show The Xtra Factor presented by Holly Willoughby on ITV2. McElderry's winner's single was a cover version of Miley Cyrus's "The Climb". Public auditions by aspiring singers began in June 2009 and were held in five cities across the UK. Simon Cowell, Louis Walsh, Dannii Minogue and Cole returned as judges. This series was the first to be sponsored by TalkTalk after they took over the sponsorship from The Carphone Warehouse.

Judges, Presenters and Other Personnel
During series 5, it was rumoured that Dannii Minogue would not return as a judge for series 6. Spice Girls singer Victoria Beckham was reported as a replacement for Minogue. In June 2009, however, it was confirmed that Minogue, Simon Cowell, Cheryl Cole and Louis Walsh would all return as judges for series 6. Walsh missed the first results show due to Boyzone member Stephen Gately's sudden death and missed the second week due to attending Gately’s funeral. Dermot O'Leary returned to present the main show on ITV, while Holly Willoughby returned as presenter on The Xtra Factor on ITV2. Brian Friedman returned to the show as creative director and Yvie Burnett returned as vocal coach. ==Selection process==
Selection process
Auditions Auditions were held during June and July 2009 across five cities: London, Birmingham, Manchester, Cardiff and Glasgow. In a change to previous series, auditions were held in front of a live audience due to the success of a similar system on ''Britain's Got Talent''. However, Glaswegian auditionees had already been judged using the old format, meaning that they had to apply again, as their initial audition was void. Bootcamp As with the auditions, the "Bootcamp" selection stage was filmed in front of a live audience. Filming took place on 1 August at the HMV Hammersmith Apollo. Approximately 200 acts attended bootcamp. They were initially split into groups of three, and judges gave instant decisions on who would leave based on the group performances, bringing the number of acts down to 100. The judges then cut the number of acts down to 49, but called back three rejected female soloists to form a new girl group, Miss Frank, bringing the number of remaining acts to 50. Following a further set of auditions, the number of contestants was narrowed to 24. Originally, the group Trucolorz were chosen by the judges for the top 24 but were disqualified due to one of the group's members being too young for the show, and they were replaced by Harmony Hood. The contestants were then split into the usual four categories before the judges discovered which category they would mentor for the rest of the competition. The Girls (16–24) were mentored by Minogue, Cowell mentored the Over 25s, Cole had the Boys (16–24), and Walsh took charge of the Groups. Judges' houses Each judge had help from a guest judge during the "Judges' houses" stage. Will Young assisted Cole in Marrakesh, Morocco, Minogue had help from her sister Kylie Minogue in Atlantis, The Palm, Dubai, Boyzone singer Ronan Keating helped Walsh near Lake Como in Italy, and Cowell had help from Sinitta in Los Angeles. At Judges' Houses, each act sang for their respective judge, and each judge and their guest eliminated three acts, leaving 12 acts to perform in the live shows. ;Judges Houses Performances: • Acts in bold advanced Boys: • Joe: "Sorry Seems to Be the Hardest Word" • '''Lloyd: "I'm Yours"''' • Daniel F: "Without You" • Ethan: "I Guess That's Why They Call It the Blues" • Duane: "Closer" • '''Rikki: "You've Got a Friend"''' Groups: • Project A: "What's Up?" • Kandy Rain: "Paparazzi" • De-Tour: "Tiny Dancer" • Harmony Hood: "Never Can Say Goodbye" • Miss Frank: "Respect"John & Edward: "I Want It That Way" Over 25s: • Olly: "A Song for You" • Treyc: "All the Man That I Need" • Daniel P: "Praying for Time" • Nicole L: "Up to the Mountain" • '''Danyl: "Fallin'"''' • Jamie: "Stop Crying Your Heart Out" Girls: • Stacey S:"Over the Rainbow" • Stacey M:"Sometimes" • Rachel:"Nobody Knows" • Despina:"The Voice Within" • Lucie:"Anything for You" • Nicole J: "Lately" ==Acts ==
Acts
Key: : – Winner : – Runner-Up ==Live shows==
Live shows
The live shows began on 10 October 2009, and continued through to the finale on 12 December 2009. Starting with this series, the results shows were on Sunday nights instead of Saturdays as they were for the first five series. In another change to the format of previous years, the remaining finalists performed a song as a group at the start of each results show. As previously, each week had a different song theme. Beginning with the quarter-final of the live shows, with five acts remaining, each contestant would sing two songs. Up to the quarter-final, the two acts with the fewest public votes were in the bottom two and would sing again in the "final showdown". The songs they performed in the bottom two were of their own choice and did not necessarily follow that week's theme. The four judges then each chose one act from the bottom two that they wanted to be eliminated from the show. If each act received an equal number of judges' votes, the vote went to deadlock and the act with the fewest public votes was eliminated. From the quarter-final onwards, there was no bottom two and the act with the fewest votes was eliminated. Musical guests During each results show, either one or two guest artists would perform. Series 5 winner Alexandra Burke and Robbie Williams performed on the first live results show, and judge Cole on the second. Michael Bublé and Westlife appeared on the third week, and Bon Jovi and JLS performed in week 4. Leona Lewis and The Black Eyed Peas performed for week 5, while week 6 featured a performance from Shakira. Gennaro Castaldo of HMV remarked: "In an age when there are very few truly mass-audience platforms left, the X Factor has become pivotal for those labels and artists seeking to reach a family-based audience." Paul Williams, editor of Music Week, explained: "The impact of the programme's incredible numbers on music sales is all too evident, with the top end of the singles and albums charts week after week since the current season began heavily dominated by whoever has been on the show." Results summary ;Colour key Act in Boys Act in Girls Act in Over 25s Act in Groups • On behalf of Walsh's absence, an automatic vote was cast against Rachel Adedeji, based on the usual assumption that he would vote to save his act who he mentored, Kandy Rain if he were present which typically occurs when a judge has their own act who they mentor in the final showdown. • Guest mentor: Robbie Williams • Group performance: "I Gotta Feeling" • Musical guests: Alexandra Burke featuring Flo Rida ("Bad Boys") and Robbie Williams ("Bodies") Due to this, the show did not take its usual format; there were no lights and neither O'Leary nor the three other judges made an entrance. Instead, the show commenced with O'Leary already on stage and the judges already sitting at their desk. Both O'Leary and Cowell addressed the viewers and audience regarding Gately's death and Walsh's absence. Following this, the show went on as normal with Minogue, Cowell and Cole present as judges. ;Judges' votes to eliminate For the first time in the show's history, a contestant sang a cover version of a new song that had not yet even been sung live by the original recording artist. Cowell's decision for Danyl Johnson to sing "I Didn't Know My Own Strength" garnered a disapproving reception from Houston, with Cowell saying that Johnson "didn't exactly get rave reviews [from Houston and Davis] in that room [for the masterclass]." ;Judges' votes to eliminate • Guest mentors: Brian May and Roger Taylor • Group performances: "Bohemian Rhapsody" (performed with Brian May and Roger Taylor) and "You Are Not Alone" (all finalists) • Musical guest: Shakira ("Did It Again") • Best bits song: "One" ;Judges' votes to eliminate • Group performance: "Wake Me Up Before You Go-Go" • Musical guests: Susan Boyle ("Wild Horses") and Mariah Carey ("I Want to Know What Love Is") • Best bits song: "Let's Get Ready to Rhumble" ;Judges' votes to eliminate • Cowell: John & Edward – backed his own act, Olly Murs. • Cole: John & Edward – gave no reason, despite saying that she would be sad if John & Edward leave the competition. • Walsh: Olly Murs – backed his own act, John & Edward; though expressed surprise that Murs was in the bottom two instead of Lloyd Daniels. • Minogue: John & Edward – based on the premise that the show is a "singing competition". However, voting statistics revealed that John & Edward received more votes than Murs which meant that if Minogue sent the result to deadlock, John & Edward would have advanced to the quarter-final and Murs would have been eliminated. Week 8: Quarter-Final (28/29 November) • Themes: Songs by Take That; songs by Elton John • Group performance: "I Don't Feel Like Dancin" • Musical guests: Alicia Keys ("Empire State of Mind" / "Doesn't Mean Anything" / "No One") and Rihanna ("Russian Roulette") • Best bits song: "You Give Me Something" The quarter-final did not feature a final showdown and instead the act with the fewest public votes, Lloyd Daniels, was automatically eliminated. After his elimination, Daniels reprised his quarter-final performance of "A Million Love Songs" as his exit song. Week 9: Semi-Final (5/6 December) • Themes: Songs by Michael Jackson; mentor's choice • Group performance: "Wanna Be Startin' Somethin'" / "Don't Stop the Music" • Musical guests: Lady Gaga ("Bad Romance") and Janet Jackson ("All for You" / "Make Me") • Best bits song: "What About Now" The semi-final did not feature a final showdown and instead the act with the fewest public votes, Danyl Johnson, was automatically eliminated. After his elimination, Johnson reprised his semi-final performance of "Man in the Mirror" as his exit song. Week 10: Final (12/13 December) 12 December • Themes: Audition songs; celebrity duets; mentor's favourite performance ("song of the series") • Musical guest: Robbie Williams ("You Know Me") • Best bits song: "What a Wonderful World" The show also featured Jeff Brazier reporting from Solomon's home town of Dagenham, Michael Underwood in Colchester for Murs and Kimberley Walsh in McElderry's home town of South Shields. 13 December • Themes: Favourite performance ("song of the series"); winner's single • Group performance: "Never Forget" (all finalists) • Musical guests: Alexandra Burke and JLS ("Bad Boys" / "Everybody in Love"), Leona Lewis ("Stop Crying Your Heart Out"), George Michael ("December Song (I Dreamed of Christmas)"), Paul McCartney ("Drive My Car" and "Live and Let Die" ) • Best bits songs: "Red" (Olly Murs) & "The World's Greatest" (Joe McElderry) ==Sponsors==
Sponsors
This series of The X Factor was sponsored by TalkTalk and featured break bumpers pioneered by CHI & Partners, showing light graffiti set against night-time backdrops across the United Kingdom. In the Republic of Ireland, the series was sponsored by Domino's Pizza. ==Reception==
Reception
Ratings The first episode, which was broadcast on 22 August and showed the first set of auditions, attracted 9.9 million viewers; 47.9% of the viewing audience and the largest number of viewers within its timeslot. One week later, 9.75 million people viewed the second episode; a 47.1% share of the TV audience. The third episode averaged 11.76 million viewers and a 51.9% audience share. Episode four attracted 10.26 million viewers. The fifth episode, which was scheduled directly against Strictly Come Dancing drew in about 9.27 million viewers, compared to 7.72 for Strictly. The X Factor reached a record high number of viewers for the second and third results shows on 18 and 25 October, scoring 14.8 million viewers each. ==Controversies==
Controversies
Bootcamp On 2 August 2009, The People reported that some bootcamp contestants felt they had been poorly treated by the show's producers; one compared the experience with that of a concentration camp and another claimed that those competing were only allowed to use the toilet twice a day. However, a spokesperson for the programme denied the claims, saying "Yes, it was long hours but they knew what they were signing up for. The hopefuls got breakfast at the hotel and decent food throughout the day". Audition format This season's audition format, in which the auditions were held in front of a studio audience, was criticised by fans, by Cole and by certain former contestants. These included Alexandra Burke, who branded it "too intimidating", and the members of JLS who stated it detracted from the intimacy of the auditions. Recycled contestants The show was criticised in September 2009 for "recycling" contestants, as three singers from the final 24 acts had already been in pop bands, two had auditioned for The X Factor in previous years and one had appeared on ''Britain's Got Talent''. Danyl Johnson Controversy began after the first live show on 10 October, after Minogue commented on press reports regarding Danyl Johnson's sexuality, sparking an online backlash. Minogue released a statement on her comments: "I want to clear up exactly what happened on last night's X Factor show and post my sincere apologies to anyone who took offense . I made a comment about Danyl changing the lyrics of his song. It was meant to be a humorous moment about the fact he has an opportunity to have fun with his song. An openly bi-sexual singing a song that is lyrically a 'girl's song'. Danyl and I were joking about the very same thing in rehearsals on Friday, so it carried on to the show. I'd like to apologise to anyone that was offended by my comments, it was never my intention. I spoke to Danyl straight after the show last night and he wasn't offended or upset by my comments, and knew exactly what I was saying." Minogue also apologised on the live results show on 11 October, saying Danyl was not upset by her comments. It has since been reported that Ofcom received around 4000 complaints from viewers over the comment. ==References==
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