Background in
Riyadh,
Saudi Arabia. In early 2018, the American
professional wrestling promotion WWE began a 10-year strategic multiplatform partnership with the
Ministry of Sport (formerly General Sports Authority) in support of
Saudi Vision 2030,
Saudi Arabia's social and economic reform program.
Crown Jewel was established
later that year as one of the recurring events in this partnership to be held in
Riyadh, the capital of Saudi Arabia. As first reported on August 5, 2019, and later confirmed on September 27, WWE's Arabic website announced that a second Crown Jewel event would be held at
King Fahd International Stadium in Riyadh on October 31, and feature wrestlers from the
Raw and
SmackDown brand divisions. The event was held as part of the inaugural
Riyadh Season, which launched earlier that same month. The 2019 Crown Jewel was the fourth event under the Saudi Arabian partnership and established Crown Jewel as a recurring Saudi Arabian event in Riyadh. In addition to airing on traditional
pay-per-view (PPV), the event was available to
livestream on the
WWE Network.
WWE Hall of Famer
Hulk Hogan and
The Undertaker were announced to be making appearances at the event; however, it was later revealed that The Undertaker would not be appearing, but was seen representing WWE in the Riyadh Season Grand Parade Opening.
Storylines The event comprised nine matches, including one on the Kickoff pre-show, that resulted from scripted storylines. Results were predetermined by WWE's writers on the Raw and SmackDown brands, while storylines were produced on WWE's weekly television shows,
Monday Night Raw and
Friday Night SmackDown. On the September 30 episode of
Raw, Hulk Hogan and fellow WWE Hall of Famer
Ric Flair were guests on "Miz TV" where Hogan and Flair teased a match against each other.
The Miz then announced that at Crown Jewel, there would be a
5-on-5 tag team match between Team Hogan and Team Flair, with Hogan and Flair as the respective coaches.
Universal Champion Seth Rollins and
Randy Orton were selected as the captains of Team Hogan and Team Flair, respectively. Later that night,
Rusev joined Team Hogan while
King Corbin joined Team Flair. On the October 14 episode of
Raw,
Ricochet was added to Team Hogan, while
Bobby Lashley and
Intercontinental Champion Shinsuke Nakamura were added to Team Flair. That same episode, Rollins was scheduled to defend the Universal Championship at the event and was subsequently removed from the tag team match. On the following
SmackDown, Hogan revealed that
Ali and
Shorty G (shortened from Shorty Gable) were added to his team. Later,
Roman Reigns was announced as Rollins' replacement as Team Hogan's captain.
Drew McIntyre was revealed as the final member of Team Flair on the following
Raw. On the September 30 episode of
Raw,
Brock Lesnar and his advocate
Paul Heyman interrupted an in-ring promo by
Rey Mysterio. Lesnar proceeded to brutally attack Mysterio as well as Mysterio's son,
Dominik, who was seated in the front row. In a backstage interview, Velasquez stated he came to exact revenge from Lesnar for what he did to Mysterio and Dominik, who was later revealed to be Velasquez's godson. At the Crown Jewel press conference in
Las Vegas on October 11, it was announced that Lesnar would defend the WWE Championship against Velasquez at Crown Jewel. Amid
Braun Strowman's match during ''SmackDown's 20th Anniversary
on October 4, Strowman taunted professional boxer Tyson Fury, who was seated in the front row. Later during that match, Strowman brutally slung Dolph Ziggler into the barricade, which knocked Fury back into his seat. Following the match, Fury jumped the barricade only to be restrained by security. On the October 11 episode of SmackDown'' (the first night of the
2019 WWE Draft), a match between Rollins (representing Raw) and Roman Reigns (representing SmackDown) was scheduled to determine which brand would earn the first draft pick of the night. Rollins won by disqualification due to The Fiend's interference, earning Raw the first draft pick; The Fiend was later drafted to SmackDown. Although Rollins was drafted to Raw on the second night of the draft, a championship rematch between Rollins and The Fiend was scheduled for Crown Jewel as a
Falls Count Anywhere match. That same night, Wyatt as his normal self hosted a segment of
Firefly Fun House, only for Rollins to interrupt Wyatt inside the Fun House. Rollins attacked Wyatt, and set the Fun House ablaze. At
Super ShowDown,
NXT's
Mansoor, a Saudi native, won WWE's largest standard battle royal. On October 14, a match between Mansoor and
Cesaro was announced for Crown Jewel. On October 14, the largest
tag team turmoil match in WWE history was scheduled for Crown Jewel, with the winners receiving the WWE Tag Team World Cup and being called "the best tag team in the world". Nine teams were announced for the match:
The New Day (represented by
Big E and
Kofi Kingston;
Xavier Woods was injured prior to the event), Heavy Machinery (
Otis and
Tucker), Lucha House Party (
Lince Dorado,
Gran Metalik, and/or
Kalisto),
Curt Hawkins and Zack Ryder,
The O.C. (represented by
Luke Gallows and Karl Anderson;
AJ Styles was scheduled for another match Due to the
limited rights women have in Saudi Arabia, all
WWE female wrestlers had been banned from wrestling in WWE events in the country. However, during the Crown Jewel media press conference on October 30, it was announced that a match between
Natalya and
Lacey Evans had been approved for Crown Jewel, marking the first-ever women's match in Saudi Arabia. In respecting the country's culture, WWE
Chief Brand Officer Stephanie McMahon said that both would be wearing full body suits instead of their normal ring attire, although Natalya's normal ring attire is mostly a bodysuit. Both women also wore shirts from the souvenir shops normally sold at the venue and from the WWE store featuring their branding. ==Event==