Europe France Much of the European spread of the Great Replacement () conspiracy theory rhetoric is due to its prevalence in French national discourse and media.
Nationalist right-wing groups in France have asserted that there is an ongoing "Islamo-substitution" of the
indigenous French population, associating the presence of
Muslims in France with potential danger and destruction of
French culture and civilization. In 2011,
Marine Le Pen evoked the theory, claiming that France's "adversaries" were waging a moral and economic war on the country, apparently "to deliver it to submersion by an organized replacement of our population". In 2013, historian
Dominique Venner's suicide in
Notre-Dame de Paris, in which he left a note outlining the "crime of the replacement of our people" is reported to have inspired the far-right
Iliade Institute main ideological tenet of the Great Replacement. Referring to the conspiracy theory, Marine Le Pen publicly praised Venner, claiming that his "last gesture, eminently political, was to try to awaken the
French people". In June 2017, a
BuzzFeed News investigation revealed three National Front candidates subscribing to the conspiracy theory ahead of the
legislative elections. These included Senator
Stéphane Ravier's personal assistant, who claimed the Great Replacement had already started in France. Publishing an image of blonde girl next to the caption "Say no to
white genocide", Ravier's aide politically charged the concept further, writing "the
National Front or the invasion". , who ran for President of France in the
2022 election, promoted extensively the Great Replacement concept. By September 2018, in a meeting at
Fréjus, Marine Le Pen closely echoed Great Replacement rhetoric. Speaking of France, she declared that "never in the history of mankind, have we seen a society that organizes an irreversible submersion" that would eventually cause French society to "disappear by dilution or substitution, its culture and way of life". Former
National Assembly delegate
Marion Maréchal, who is a junior member of the political
Le Pen family, is also a proponent of the theory. In March 2019, in a trip to the US, Maréchal evoked the theory, stating "I don't want France to become a land of Islam". Insisting that the Great Replacement was "not absurd", she declared the "indigenous French" people, apparently in danger of being a minority by 2040, now wanted their "country back".
National Rally's serving president Marine Le Pen, who is the aunt of Maréchal, has been heavily influenced by the Great Replacement. The
Frankfurter Allgemeine Zeitung has described the conspiracy theory creator
Renaud Camus as Le Pen's "whisperer". In May 2019, National Rally spokesman
Jordan Bardella was reported to use the conspiracy theory during a televised debate with
Nathalie Loiseau, after he argued that France must "turn off the tap" from the
demographic bomb of African immigration into the country. In June 2019, journalist and author
Éric Zemmour pushed the concept in comparison to the
Kosovo War, claiming "In 1900, there were 90% Serbs and 10% Muslims in Kosovo, in 1990 there were 90% Muslims and 10%
Serbs, then there was war and the
independence of Kosovo". Zemmour, author of
The French Suicide, has repeatedly described "the progressive replacement, over a few decades, of the historic population of our country by immigrants, the vast majority of them non-European". Later that month,
Marion Maréchal joined Zemmour in invoking the Great Replacement in relation to the
Balkan region, stating "I do not want my France to become
Kosovo" and declared that the changing
demographics of France "threatens us" ("nous menace") and that this was increasingly clear. He finished in fourth place in the first round of the election, taking 7,07% of the vote.
Austria Identitäre Bewegung Österreich (IBÖ), the Austrian branch of the
Identitarian movement, promotes this theory, citing a "great exchange" or replacement of the population that supposedly needs to be reversed. In April 2019,
Heinz-Christian Strache campaigning for his
FPÖ party ahead of the
2019 European Parliament election endorsed the conspiracy theory. Claiming that "population replacement" in Austria was a real threat, he stated that "We don't want to become a minority in our own country". Compatriot
Martin Sellner, who also supports the theory, celebrated Strache's political use of the Great Replacement.
Belgium In September 2018, , an extremist Flemish youth organization, were reported to be endorsing the conspiracy theory. The group, claiming that
native populations of Europe were being replaced by migrants; they proposed an end to all immigration,
forced deportation of non-whites, and the founding of
ethnostates. The following month,
VRT detailed how the organization was discussing the Great Replacement on secretive chat channels, and using the conspiracy theory to promote
Flemish ethnic identity. In March 2019, Flemish nationalist
Dries Van Langenhove of the
Vlaams Belang party repeatedly stated that the
Flemish people were "being replaced" in Belgium, posting claims on social media which endorsed the Great Replacement theory.
Croatia In Croatia,
Marin Miletić of right-wing populist
Most party repeatedly spread "the great replacement" conspiracy theory. According to Croatian fact-checking news site
Faktograf.hr, politicians like:
Nikola Grmoja, Igor Peternel,
Miro Bulj, Damir Biloglav, Krešimir Rotim and Mate Lukić distinguished themselves most in spreading of disinformation narratives about foreign workers and migrants in Croatia.
Denmark Use of the Great Replacement () conspiracy theory has become common in right-wing Danish political rhetoric. In April 2019,
Rasmus Paludan, leader of the
Hard Line party, which is widely associated with the Great Replacement, claimed that by the year 2040
ethnic Danish people would be approaching to be a minority in Denmark, having been outnumbered by Muslims and their descendants. During a debate for the 2019 European Parliament elections, Paludan used the concept to justify a proposal to ban Muslim immigration and deport all Islamic residents from the country, in what
Le Monde described as Paludan "preaching the 'great replacement theory. In June 2019,
Pia Kjærsgaard (
Danish People's Party) invoked the conspiracy theory while serving as
Speaker of the Danish Parliament. After the alleged encouragement of Muslim communities to "vote red", for the
Social Democrats; Kjærsgaard asked "What will happen? A replacement of the Danish people?". Finns Party Speaker of the Parliament
Jussi Halla-aho and the party leader and deputy Prime Minister
Riikka Purra have also promoted the theory. Halla-aho stated that it is "dishonest to say that the great replacement is not going on, that it would not be rapid, and that it would not continue just as long as it is allowed to continue." Riikka Purra wrote "In any case, I use the term great replacement myself, because that is what this is, as long as this is being actively perpetrated", Purra wrote. "As long as immigration policy is active and promotes immigration, the Finnish population will be exchanged for another". In October 2023
four men were convicted of offences committed with terrorist intent. According to the prosecutor, the defendants were motivated by the idea of a conspiracy of the government and Jewish people to replace the native population. Police said the potential targets of the attack were political decision-makers.
Germany Ex-SPD politician
Thilo Sarrazin is reported to be one of the most influential promoters of the Great Replacement, having published several books on the subject, some of which, such as
Germany Abolishes Itself, are in high circulation. In April 2017, a few months before he assumed the leadership of the AfD,
Alexander Gauland released a press statement regarding the issue of family reunification for refugees, in which he claimed that "Population exchange in Germany is running at full speed". Similarly, right-wing publicist denied that either
Anders Behring Breivik's 2011 manifesto, which referred to the
Eurabia variant of the "white genocide" narrative, or Brenton Tarrant's 2019
The Great Replacement manifesto, had any connection to the theory. Claiming that it was, in fact, not a conspiracy theory at all, Lichtmesz said both Breivik and Tarrant were reacting to a real phenomenon; a "historically unique experiment" of a "Great Exchange" of people.
The Sydney Morning Herald detailed Orbán's belief in and promotion of the Great Replacement as being central to the modern right-wing politics of Europe. In December 2018, he claimed the "Christian identity of Europe" needed saving, and labelled refugees traveling to Europe as "Muslim invaders". He has also stated: "In all of Europe there are fewer and fewer children, and the answer of the West is migration," concluding that "We Hungarians have a different way of thinking. Instead of just numbers, we want Hungarian children."
ThinkProgress described the comments as pushing a version of the theory. In April 2019,
Radio New Zealand published insight that Orban's plans to cut taxes for large Hungarian families could be linked with fears of the Great Replacement.
Iceland In 2025,
Centre Party MP
Snorri Másson claimed that the Great Replacement Theory was a "statistical fact".
Ireland A 2019
Lidl advertisement that featured a white Irish woman, her
Afro-Brazilian partner and their
mixed race son was targeted by former journalist
Gemma O'Doherty as part of an attempt at a "Great Replacement". After facing online harassment the family decided to leave Ireland. The "Great Replacement" has also been used in Ireland in opposition to
direct provision centres, used to house
asylum seekers. Writing in 2020,
Richard Downes said that "Rather than seeing the increase in non-Irish people living and making their lives here as being a normal part of a modern European country, some of the new nationalists see it as a conspiracy to overwhelm Ireland with foreigners. For many of them the conspirators include the Irish government,
NGOs, the
EU and the
UN. They believe that these organisations want to replace Irish people with brown and black people from abroad." The term "great replacement" was also used when the
RTÉ News featured the three first babies born in 2020, born to
Polish, Black and Indian mothers; journalist
Fergus Finlay saying "I don't care about the vulgar abuse, but I really do believe that these hatemongers should be prosecuted when they incite others to hatred and violence against people whose only crime is their skin colour or religion. I find it hard to understand why the State hasn't acted already against these cruel ideologues who think they can say whatever they like under the banner of
free speech. They may be small in number now, and on the surface they may just seem bonkers, but we've been here before. Political movements have been built on hatred of the other, and we know the damage they have caused."
Garda Commissioner (national chief of police)
Drew Harris spoke about
far right groups in 2020, saying that "Irish groups [believing] in the great replacement theory" had plans "to disrupt key State institutions and infrastructure. This included
Dublin Port, high profile shopping areas such as
Grafton Street in Dublin,
Dáil Éireann and Government departments." Some participants in the
2022–2023 Irish anti-immigration protests such as
Hermann Kelly and
Derek Blighe support a Great Replacement theory, as well as referring to the influx of immigrants as an "invasion" and a "
plantation". In 2024, a Red C survey found that 22% believed the establishment is replacing white people with non-white immigrants and that elected officials wanted more immigration to bring in obedient voters. This is linked with the great replacement theory.
Italy The current Italian Prime Minister
Giorgia Meloni has endorsed the Great Replacement ideology. Deputy Prime Minister
Matteo Salvini of Italy (2018–2019) has repeatedly adopted the theme of the Great Replacement. In April 2023, the
Minister of Agriculture, Food Sovereignty and Forests Francesco Lollobrigida remarked to a trade union conference that "Italians are having fewer children, so we're replacing them with someone else. [We say] yes to helping births, no to ethnic replacement. That's not the way forward".
Netherlands In April 2015, writing on the publishing website
GeenStijl, scholar of Islam
Hans Jansen used Great Replacement rhetoric, suggesting that it was an "undisputed" fact that among the
European Union's governing elite there was a common consensus that Europeans were "no good and can be better replaced". In May 2015,
Martin Bosma, a Dutch parliament
Representative for the
Party for Freedom (PVV), released his book . Invoking the conspiracy theory, Bosma wrote about a growing 'a new population' of immigrants which lent itself to an apparently 'post-racial Multicultural State of Salvation'.
Party for Freedom politician
Geert Wilders of the Netherlands supports the notion of a Great Replacement occurring in Europe. In October 2018, Wilders invoked the conspiracy theory, claiming the Netherlands was "being replaced with mass immigration from non-western
Islamic countries" and
Rotterdam being "the port of
Eurabia". He claimed 77 million, mainly Islamic immigrants would attempt to enter Europe over the course of half a century, and that
white Europeans would cease to exist unless they were stopped.
Spain The far-right party
Vox has been described as circulating the theory for its discourse about low natality rates in Spaniards compared to migrants. According to journalist Antonio Maestre of
El Diario, such an ideology is shared between Vox and some extreme strains of
Catalan nationalism who fear replacement by Spanish-speakers.
United Kingdom According to November 2018 research from the
University of Cambridge, 31% of
Brexit voters believe in the conspiracy theory compared to 6% of British people who oppose Brexit. In July 2019, left-wing English musician and activist
Billy Bragg released a public statement which accused fellow singer-songwriter
Morrissey of endorsing the theory. Bragg suggested "that Morrissey is helping to spread this idea—which inspired the
Christchurch mosque murderer—is beyond doubt". Prior to the
2024 United Kingdom general election, videos of non-white people in
London with captions such as "This is not Iran" spread on social media.
Hope not Hate researcher Patrik Hermansson described the videos as prime examples of
dog whistles due to using language and imagery that direct viewers to the conspiracy theory without explicitly referencing it. He said, "[The videos] are dangerous because they often avoid
moderation and appear acceptable by seeming neutral in how they present reality".
Turkey Leader of the
Victory Party Ümit Özdağ uses a Turkish version of the theory. He previously argued that Turkey will be a "Migrantland" () unless
Kemal Kılıçdaroğlu wins the
2023 Turkish presidential election.
North America Canada YouTuber
Lauren Southern of Canada has helped amplify the conspiracy theory. In 2017, Southern dedicated a video to the Great Replacement, gaining over half a million views on her channel, before it was deleted. 2018
mayoral candidate for Toronto
Faith Goldy has publicly embraced the replacement theory. In 2019, in the aftermath of the
Christchurch mosque shootings in
Christchurch, New Zealand,
Vice accused Goldy of routinely pushing the same ideas of birthrate declines and the population replacement of whites, found in the gunman's
The Great Replacement manifesto. When white nationalist
Paul Fromm co-opted the pre-1967 Canadian national flag, the
Canadian Red Ensign, he referred to it as "the flag of the true Canada, the European Canada before the treasonous European replacement schemes brought in by the 1965 immigration policies". In June 2019, columnist
Lindsay Shepherd claimed that "whites are becoming a minority" in the West, describing her assertion as "population replacement". She was criticized by Canadian MP
Colin Fraser at a House of Commons justice committee for not denouncing the concept, while
Nathaniel Erskine-Smith accused Shepherd of openly embracing the conspiracy theory. The political commentator
Mathieu Bock-Côté is known to frequently amplify the Great Replacement theory (French: Grand Remplacement) into mainstream media with his political ideologies.
United States The
Great replacement in the United States is the American version of a
white nationalist far-right conspiracy theory that racial minorities are displacing the traditional white American population and taking control of the nation. Versions of the theory "have become commonplace" in the
Republican Party of the United States, and have become a major issue of political debate. It also has stimulated violent responses including mass murders. It resembles the Great Replacement theory promoted in Europe, A May 2022 poll by
Yahoo! News and
YouGov found that 61% of people who voted for
Donald Trump in the
2020 United States presidential election believe that "a group of people in this country are trying to replace native-born Americans with immigrants and people of color who share their political views."
Oceania Australia The media in Australia have covered former Senator
Fraser Anning of
Queensland and his endorsement of the Great Replacement conspiracy theory. In April 2019,
Reuters reported how Anning was amplifying replacement theory by suggesting that Muslims would "out-breed us very quickly". In May 2019, Anning alleged that
white Australians would "fast become a minority" if they did not defend their "ethno-cultural identity".
New Zealand In 2019, an Australian man
shot and killed 51 people in
Christchurch. The attacker was motivated by the Great Replacement conspiracy theory and "white genocide" concept, as well as
islamophobia. The attacker wrote a 74-page manifesto titled "The Great Replacement" and published it minutes before starting the attack. The far right neo-Nazi youth group
Action Zealandia has endorsed the Great Replacement theory, alleging that European identity in New Zealand is being threatened by economically driven non-white migration. In addition, the group has promoted the
pseudohistorical notion that white people settled in New Zealand before the arrival of the indigenous
Māori people. According to the journalist Marc Daalder, Action Zealandia is the successor to the Dominion Movement, a far right group that ceased its activities following the 2019 Christchurch mosque shootings.
Asia India Adherents of
Hindutva, a
Hindu nationalist ideology that emerged in the early 1920s and further serves as the ideology of the ruling
Bharatiya Janata Party (BJP) in India, have frequently fuelled fears of the demographic erasure of
Hindus by Muslims. They have alleged that Muslims have higher fertility rates compared to other Indian communities and
forced religious conversions are reducing the number of Hindus. In 2022, Hindu nationalist Yati Narsinghanand was arrested on hate speech charges and spoke about the risk of a Muslim prime minister in 2029, which he said would lead to killings and forced conversions of Hindus. Members of
India's parliament and
Indian television channels have also mainstreamed the claim of a demographic threat to Hindus. India's former
chief election commissioner,
S.Y. Quraishi, said that fearmongering over the threat to a Hindu majority has increased since the
2014 general election, when the BJP was elected to power.
Malaysia Hard right
conservatives in
Malaysia have expressed fears that local Indian communities, often of
Tamil descent, may oust
Malay Muslims, who are the current majority in Malaysia. These fears were heightened due to the
Sri Lankan Civil War, backlash against activities of the
Hindu Rights Action Force, and Hindu nationalism in India. Political actors have exploited this to acquire votes in Malaysia's heartland and to
rally opposition against ratifying the
International Convention on the Elimination of All Forms of Racial Discrimination.
Africa Tunisia In February 2023, the
President of Tunisia Kais Saied made comments about sub-Saharan African immigration into Tunisia, saying that they were changing the demographic makeup of the country in order to make it a "purely African" nation. This was widely interpreted as a Tunisian (or Arabic) version of the great replacement conspiracy theory allegedly in an attempt to distract voters from the policy failures of his government. == Influence on white nationalist terrorism ==