90 flatbed lorry
Beginning , with sports bodywork Leyland Motors has a long history dating from 1896, when the Sumner and Spurrier families founded the
Lancashire Steam Motor Company in the town of
Leyland in North West England. Their first products included steam powered
lawn mowers. The company's first vehicle was a 1.5-ton-capacity
steam powered van. This was followed by a number of undertype steam wagons using a
vertical fire-tube boiler. By 1905 they had also begun to build petrol-engined wagons. The Lancashire Steam Motor Company was renamed Leyland Motors in 1907 when it took over Coulthards of
Preston, who had been making steam wagons since 1897. They also built a second factory in the neighbouring town of
Chorley situated on Pilling Lane. In 1920, Leyland Motors produced the
Leyland Eight luxury touring car, a development of which was driven by
J.G. Parry-Thomas at
Brooklands. Parry-Thomas was later killed in an attempt on the
land speed record when the
Babs car he was driving overturned. Rumours that a chain drive broke were found to be incorrect when the car was disinterred late in the 20th century as the chains were intact. At the other extreme, they also produced the
Trojan Utility Car in the
Kingston upon Thames factory at
Ham from 1922 to 1928. Three generations of Spurriers controlled Leyland Motors from its foundation until the retirement of
Henry Spurrier in 1964. Spurrier inherited control of Leyland Motors from his father in 1942, and successfully guided its growth during the postwar years. Whilst the Spurrier family were in control the company enjoyed excellent labour relations—reputedly never losing a day's production through industrial action.
World War II During
World War II, Leyland Motors, along with most vehicle manufacturers, was involved in war production. Leyland built the
Cromwell tank at its works from 1943 as well as medium/large trucks such as the
Hippo and
Retriever. After the war, Leyland Motors continued military manufacture with the
Centurion tank.
Post war In 1946,
AEC and Leyland Motors formed
British United Traction to build trolleybuses. In 1955, through an equity agreement, manufacture of commercial vehicles under licence from Leyland Motors commenced in
Madras, India at the new Ashok factory. The products were branded as
Ashok Leyland. Leyland Motors acquired other companies in the post war years: • 1951:
Albion Motors • 1953: Collaboration with
Danish Automobile Building (DAB), a bus manufacturer, later with a majority stake in the 1970s • 1955:
Scammell—military and specialist lorry manufacturer • 1961:
Standard-Triumph (Standard-Triumph International Limited), cars, vans and some agricultural machinery interests
Holding company: Leyland Motor Corporation Donald Stokes, previously Sales Director, was appointed managing director of Leyland Motors Limited in September 1962. He became chairman in 1966. Chronologically, the 1960s growth of Leyland Motor Corporation (LMC) was as follows: • 1962: Leyland Motors acquires
Associated Commercial Vehicles (ACV), which incorporated
AEC,
Thornycroft,
Park Royal Vehicles and
Charles H Roe. • 1962 a new group holding company was incorporated to own Leyland Motors Limited, ACV and new acquisitions • 1965: Minority (25%) interests in
Bristol Commercial Vehicles and
Eastern Coach Works • 1966: Acquisition of
The Rover Company and their subsidiary car, aero-engine and
armoured fighting vehicle manufacturer
Alvis Car and Engineering Company • 1967:
Aveling-Barford was acquired This company mainly made
road rollers and dumper trucks. In 1968 Leyland Motors merged with
British Motor Holdings (BMH) to form the
British Leyland Motor Corporation (BLMC). BMH, which was the product of an earlier merger between the
British Motor Corporation, the
Pressed Steel Company and
Jaguar, brought with it more
marques, including
Daimler,
Guy,
BMC,
Austin,
MG and
Morris. Leyland diesel engines were used in Finnish
Sisu and
Vanaja lorries and buses in 1960s.
British Leyland era The BLMC group was difficult to manage because of the many companies under its control, often making similar products. This, and other reasons, led to financial difficulties and in December 1974 British Leyland had to receive a guarantee from the British government. In 1975, after the publication of the
Ryder Report and the company's bankruptcy, BLMC was nationalised as
British Leyland (BL) and split into four divisions with the bus and truck production becoming the
Leyland Truck & Bus division within the
Land Rover Leyland Group. This division was split into
Leyland Bus and
Leyland Trucks in 1981. Leyland Trucks depended on British sales as well as export markets, mainly
Commonwealth and ex-Commonwealth markets. The early 1980s were very hard, with export sales drying up in many places such as oil-dependent
Nigeria. In 1986, BL changed its name to
Rover Group, with its name being derived from the
Rover brand that Leyland had bought in the 1960s, and would eventually gain prominence as BL gradually retired most of its marques. The equity stake in Ashok Leyland was controlled by Land Rover Leyland International Holdings, and sold in 1987. At this point, while building about 10,000 trucks per annum, Leyland was more and more depending on outside engines as production of their own 98-series was steadily declining. The 1986 closure of
Bedford Vehicles' heavy truck plant further harmed Leyland, as they had been planning on selling axles and other components to the
General Motors subsidiary.
Leyland name post-British Leyland Buses The bus operations was sold in a
management buyout to form
Leyland Bus, and was subsequently bought by
Volvo in 1988, which then discontinued most of its product range but kept the
Olympian. Volvo reengineered and renamed it as the first named Volvo Bus model, the
Volvo Olympian, and aside from minor frame changes the major alterations were the fitment of Volvo axles, braking system, and controls. Both were the best selling double-deck bus chassis of their time.
Trucks • 1987 The Leyland Trucks division of Rover Group (formerly BL) (which included the
Freight Rover division) merged with
DAF Trucks of The Netherlands to form
DAF NV (which in the UK traded as
Leyland DAF and elsewhere as DAF), and was floated on the Dutch stock exchange. The new company had three plants; two truck plants in
Eindhoven and
Leyland, and a van plant in
Washwood Heath. • 1993 DAF NV went into bankruptcy. All three plants were bought through a
management buy-out, the truck plant in Eindhoven resumed trading as DAF Trucks, the truck plant in Leyland resumed trading as
Leyland Trucks and the van plant in Washwood Heath became
LDV which continued trading until 2009. The spare parts operation,
Multipart, was subject to a management buy-out, eventually becoming part of the LEX organisation. • 1996/1998 Both DAF Trucks & Leyland Trucks were acquired by the US truck manufacturer
Paccar. Leyland Trucks now operates as a division of Paccar from the Leyland Assembly Plant in North West England manufacturing around 14,000 trucks per year of which about a third are sold in the EU, though marketed under the DAF name and not with the name Leyland.
Ashok Leyland , India The Leyland name and logo continues as a recognised and respected marque across India, the wider subcontinent and parts of Africa in the form of
Ashok Leyland. Part of the giant
Hinduja Group, Ashok Leyland manufactures buses, trucks, defence vehicles and engines. The company is a leader in the heavy transportation sector within India and has an aggressive expansionary policy. In 1987 the
London based Hinduja Group bought the Indian-based Ashok Leyland company. Today, Ashok-Leyland is pursuing a joint venture with
Nissan, and through its acquisition of the Czech truck maker, Avia, is entering the European truck market directly. With its purchase of a 26% stake in UK-based bus manufacturer
Optare in 2010, Ashok Leyland has taken a step closer to reconnecting with its British heritage, as Optare is a direct descendant of Leyland's UK bus-making division. On 21 December 2011, Ashok Leyland bought an additional 49% stake in Optare, bringing its total to 75%. ==Products==