According to Thailand's Tourist Authority, in 2013 Chiang Mai had 14.1 million visitors: 4.6 million foreigners and 9.5 million Thais. In 2016, tourist arrivals were expected to grow by approximately 10 percent to 9.1 million, with Chinese tourists increasing by seven percent to 750,000 and international arrivals by 10 percent to 2.6 million. In 2015, 7.4 million tourists visited Chiang Mai. Out of these, 35 percent were foreign tourists. The number of tourists has increased with an average rate of 13.6 percent annually between 2009 and 2015. The major reasons that have made Chiang Mai a tourist attraction are its topography, climate, and cultural history. Chiang Mai is estimated to have 32,000–40,000 hotel rooms The Thailand Convention and Exhibition Bureau (TCEB) aims to market Chiang Mai as a global
MICE city as part of a five-year plan. The TCEB forecasts revenue from MICE to rise by 10 percent to 4.24 billion baht in 2013 and the number of MICE travellers to rise by five percent to 72,424.
Buddhist sites Chiang Mai has 117
Buddhist temples ("
wat" in Thai) in the Mueang (capital) district. These include: •
Wat Phra That Doi Suthep, the city's most famous temple, stands on Doi Suthep, a mountain to the north-west of the city, at an elevation of 1,073 meters. •
Wat Chiang Man, the oldest temple in Chiang Mai, dating from the 13th century. •
Wat Chedi Luang was founded in 1401 and is dominated by a large Lanna style
chedi, which took many years to finish. An earthquake damaged the chedi in the 16th century and only two-thirds of it remains. •
Wat Ku Tao in the city's Chang Phuak District dates from (at least) the 13th century and is distinguished by an unusual alms-bowl-shaped stupa thought to contain the ashes of King
Nawrahta Minsaw, Chiang Mai's first Bamar ruler. •
Wat Chet Yot is on the outskirts of the city. Built in 1455, the temple hosted the Eighth
World Buddhist Council in 1477. •
Wat Sri Suphan is known as the "Silver Temple" because its ordination hall was constructed using silver, aluminium and nickel. •
Wat Umong is a forest and cave wat in the foothills west of the city, near
Chiang Mai University. Wat U-Mong is known for its "fasting Buddha", representing the Buddha at the end of his long and fruitless fast prior to gaining enlightenment. •
Wat Rampoeng (Wat Tapotaram), near Wat U-Mong, is known for its meditation center (Northern Insight Meditation Center). The temple teaches the traditional
vipassanā technique and students stay from 10 days to more than a month as they try to meditate at least 10 hours a day. Wat RamPoeng houses the largest collection of
Tipitaka, the complete Theravada canon, in several Northern dialects. •
Wat Suan Dok is a 14th-century temple just west of the old city wall. It was built by the king for a revered monk visiting from Sukhothai for a rainy season retreat. The temple is also the site of Mahachulalongkorn Rajavidyalaya Buddhist University, where monks pursue their studies. •
Wat Pan Sao is a temple under the Mahanikaya sect of Buddhism an features a Chiang Mai-style stupa influenced by Sukhothai architecture. In addition to the currently active temples there are several temple ruins scattered around the present-day city area. Typically only the main stupa remains as it is a brick and cement structure, with other temple buildings no longer there. There are 44 of such structures in the city area, ranging from very prominent landmarks to small remnants that have almost completely disappeared or are overgrown with vegetation. File:2010 1128 Wat Phantao.JPG|Fireworks at Wat Phantao during Loi Krathong File:20171105 Wat Chedi Luang Chiang Mai 9897 DxO.jpg|
Wat Chedi Luang File:1000steps 04thailand0021.jpg|Wat Prathat Doi Suthep (1973) File:Wat Pa Tan temple ruin in Chiang Mai, Thailand.jpg|Temple ruin just off Chang Phuak Road
Other religious sites • "
First Church" was founded in 1868 by the
Laos Mission of the Rev.
Daniel and Mrs. Sophia McGilvary. Chiang Mai has about 20 Christian
churches. Chiang Mai is the seat of the
Roman Catholic Diocese of Chiang Mai at
Sacred Heart Cathedral. • The office of the
Christian Conference of Asia is located in Chiang Mai. • Muslim traders have traveled to north Thailand for many centuries, and a small settled presence has existed in Chiang Mai from at least the middle of the 19th century. The city has
mosques identified with Chinese or
Chin Haw Muslims as well as Muslims of Bengali, Pathan, and Malay descent. In 2011, there were 16 mosques in the city. • Two
gurdwaras (
Sikh places of worship),
Siri Guru Singh Sabha and
Namdhari, serve the city's Sikh community. •
Highland People Discovery Museum, a showcase on the history of the local mountain tribes. • Mint Bureau of Chiang Mai or Sala Thanarak, Treasury Department, Ministry of Finance, Rajdamnern Road (one block from AUA Language Center). Has an old coin museum open to the public during business hours. The Lan Na Kingdom used leaf (or line) money made of brass and silver bubbles, also called "pig-mouth" money. The exact original technique of making pig-mouth money is still disputed, and because the silver is very thin and breakable, good pieces are now very rare. •
Bank of Thailand Museum • Northern Telecoms of Thailand Museum, housed in a former telephone exchange building, displaying the history and evolution of telecommunications in Northern Thailand. •
MAIIAM Contemporary Art Museum, a museum of
contemporary art which opened in 2016. It is one of only two museums of contemporary art in Thailand, with the other museum, the
Museum of Contemporary Art of Bangkok, considered somewhat more conservative in tastes than MAIIAM. Tourism has also brought benefits for the local community of Chiang Mai. It has played a role in promoting the arts and crafts market in Chiang Mai. Tourists have increased demand for traditional crafts and art forms that has resulted in the incentives for local artists to enhance their work thus adding to the sector. There are also opportunities for agritourism in Chiang Mai. The factor analysis illustrates three types of agri needs, activities and shopping, facilities, services and location and the last one attractions and environment. Agritoursim is a type of business that a farmer conducts for additional farm income. Farmers, through the promotions of agricultural products, provide enjoyment and educate the public about farming and agriculture. Since 2022, due to the increasingly harsh political environment in China, Chiang Mai attracts many Chinese to settle and live in the city due to its liberal climate and low cost of living. In August 2025, the Chiang Mai Municipality released a flock of 10
geese into the moat around the old city gates to feed on
duckweed and
algae plankton, which are responsible for causing green water. This has turned into a new check-in spot. However, there were concerns that the geese might cause accidents, either by wandering onto the roads in front of vehicles or by motorists colliding with visitors coming to see the geese. Footage even showed municipal staff having to chase the geese back into the moat from the middle of the street. == Culture ==