Beginnings Whitehouse began her activism in 1963 with a letter to the
BBC requesting to see
Hugh Greene, the BBC's
Director-General. Greene was out of the country at the time, so she accepted an invitation to meet
Harman Grisewood, his deputy, a Roman Catholic who she felt listened to her with understanding. Over the next few months though, she continued to be dissatisfied with what she saw on television. With Norah Buckland, the wife of a vicar, she launched the Clean Up TV (CUTV) Campaign in January 1964 with a manifesto appealing to the "women of Britain". The campaign's first public meeting, on 5 May 1964, was held in
Birmingham Town Hall. Richard Whitehouse, one of her sons, recalled in 2008: "Coaches arrived from all over the country. Two thousand people poured in and suddenly there was my mother on a podium inspiring them to rapturous applause. Her hands were shaking. But she didn't stop."
The Times commented the following day: "Perhaps never before in the history of the Birmingham Town Hall has such a successful meeting been sponsored by such a flimsy organisation."
Sir Hugh Greene at the BBC Hugh Greene, knighted in January 1964, became her
bête noire. He was, according to Whitehouse, "the devil incarnate" who "more than anybody else ... [was] responsible for the moral collapse in this country." The CUTV manifesto asserted that the BBC under Greene spread "the propaganda of disbelief, doubt and dirt ... promiscuity, infidelity and drinking". In place of this, the authors argued, the corporation's activities should "encourage and sustain faith in God and bring Him back to the hearts of our family and national life." Interviewed by the
Catholic Herald for its Christmas 1965 issue, Whitehouse thought the BBC loaded its programmes in favour of the 'new morality'. She commented about one unnamed television programme, believing it to be "unbalanced" and biased, in which "youngsters were asking questions [and] there was not a single member of the panel who was prepared to say outright that pre-marital relations were wrong. In fact, when a girl asked a clergyman, 'Do you think that fornication is sin?' he replied, 'It depends on what you mean by sin and what you mean by fornication. Whitehouse thought it was a "big hazard" for "present-day children" that "so many adults do not stand for anything" and affirmed that it was the responsibility of the BBC to have a "missionary role" to compensate for this social deficiency. In a speech Greene delivered in 1965 he argued, without naming Whitehouse directly, that the critics of his liberalisation of broadcasting policy would "attack whatever does not underwrite a set of prior assumptions" and saw the potential for "a dangerous form of censorship ... which works by causing artists and writers not to take risks". He defended the right of the BBC "to be ahead of public opinion". Greene ignored Whitehouse, blocked her from participation in BBC broadcasts, and purchased a painting of Whitehouse with five breasts The former cabinet minister
Bill Deedes, later editor of
The Daily Telegraph, supported the group in that period and was the leading speaker at NVALA's founding conference in
Birmingham on 30 April 1966, and acted as a contact between his parliamentary colleagues and Whitehouse.
Quintin Hogg, better known as Lord Hailsham, was another high-profile politician who gave his support to NVALA and Whitehouse at that time. Reportedly, for some time Downing Street intentionally "lost" her letters to avoid having to respond to them. Although accepting the differences between them, Whitehouse wrote to Wilson on 1 January 1968: "You have always treated our approaches to you seriously and with courtesy."
Geoffrey Robertson, QC, suggests that when Greene left the BBC in 1969, contrary to the view that it was because of disagreements over the appointment of the
Conservative Lord Hill as BBC chairman in 1967, whereby she could be given some credit for his departure, it was more to do with a political struggle between the BBC and the
Labour Prime Minister, Wilson. However, Hill was prepared to meet Whitehouse at Broadcasting House.
Television and war War coverage met with her objections. During his brief period as editor of
Panorama (1965–66),
Jeremy Isaacs received a letter from Whitehouse complaining about his decision to repeat
Richard Dimbleby's coverage of the liberation of the
Belsen concentration camp. She complained about this "filth" being allowed on air as "it was bound to shock and offend". In a 1994 interview, Whitehouse continued to maintain that it was "an awful intrusion" and "very off-putting". Later in 1965, the decision by the BBC not to broadcast
Peter Watkins'
The War Game on 6 August 1965 led to Whitehouse writing to Sir
Hugh Greene and
Harold Wilson on 5 September, and again to the
Home Secretary Frank Soskice on 6 October. In her view, a decision over whether to broadcast Watkins' film should be taken by the
Home Office rather than the BBC. Nuclear war was "too serious a matter to be treated as entertainment. For a producer to be allowed, as now appears possible, to prejudice the effectiveness of our Civil Defence Services, or the ability of the British people to re-act with courage, initiative and control in a crisis, surely goes far beyond the responsibility" which should be given to someone in this role. demonstrated for Whitehouse that television was "an ally of pacifism". In a 1970 speech to the
Royal College of Nursing she argued that "[h]owever good the cause ... the horrific effects on men and terrain of modern warfare as seen on the television screen could well sap the will of a nation to safeguard its own freedom, let alone resist the forces of evil abroad." Shortly after Speight's interview, she was mocked in an episode of the series entitled "Alf's Dilemma" (27 February 1967).
Alf Garnett is shown reading her book
Cleaning Up TV, and agreeing with every word, Whitehouse was critical of comedians such as
Benny Hill and his use of dancers; she described
Dave Allen as "offensive, indecent and embarrassing" after a comic account of a conversation following sexual intercourse. In return, comedy writers during this era saw her as possessing humorous potential.
The Goodies comedy team created an episode ("
Gender Education", 1971) with the principal objective of irritating her. Whitehouse criticised the work of
Dennis Potter from
Son of Man (1969) onwards, arguing that the BBC was at the centre "of a conspiracy to remove the myth of god from the minds of men", and also
A Clockwork Orange (1971). In the case of the violence in
A Clockwork Orange, she rejected any attempt to show a 'copycat' correlation in academic studies, but urged its acceptance as a fact arrived at by common sense. In December 1974, she wrote of the "deliberate propagation" of the idea that there is no proof of the effects of television on "standards and behaviour". To reject its effect, and its ability to "declaim or pervert truth, is to deny the potency of communication itself, it is crazily to question the ability of education to affect the social conscience and to train the human mind".
Chuck Berry's
novelty song "
My Ding-a-Ling" was one of several pop songs to receive Whitehouse's disapproval in this period. She was unsuccessful in trying to persuade the BBC to ban it, but her campaign to stop
Alice Cooper's "
School's Out" being featured on
Top of the Pops was successful. Cooper sent her a bunch of flowers, since he believed the publicity helped the song to reach number one. The NVALA had around 150,000 members at its peak, but claimed 30,000 in April 1977.
Doctor Who Doctor Who met with her heaviest disapproval during
Philip Hinchcliffe's tenure as producer between 1975 and 1977. She described the serial
Genesis of the Daleks (1975) as consisting of "teatime brutality for tots", said
The Brain of Morbius (1976) "contained some of the sickest and most horrific material seen on children's television", and on
The Seeds of Doom (1976), in which
the Doctor (
Tom Baker) survives an encounter with a giant carnivorous plant monster, she commented: "Strangulation—by hand, by claw, by obscene vegetable matter—is the latest gimmick, sufficiently close up so they get the point. And just for a little variety, show the children how to make a
Molotov cocktail." Following her complaint about
The Deadly Assassin (broadcast later in 1976), Whitehouse received an apology from the
Director-General of the BBC,
Sir Charles Curran. A
freeze-frame cliffhanger ending to the third episode, in which the Doctor appeared to drown, was altered for repeat showings. The series' next producer,
Graham Williams, was told to lighten the tone and reduce the violence following Whitehouse's complaints. Senior television executives commented that at this time her views were not disregarded lightly. Philip Hinchcliffe later remarked, "I always felt that Mary Whitehouse thought of
Doctor Who as a children's programme, for little children, and it wasn't ... so she was really coming at the show from the wrong starting-point."
After 1980 Whitehouse criticised the
ITV adventure/drama series
Robin of Sherwood (1984–1986).
Simon Farquhar, in an obituary for
The Independent of the series' creator,
Richard Carpenter, wrote that Whitehouse "objected to the [show's] relentless slaughter and blasphemous religious elements, but was deftly silenced by Carpenter in public when he introduced himself to her and the audience by saying "I'm Richard Carpenter, and I'm a professional writer. And you're a professional... what?" Within a week of the launch of
Channel 4 in November 1982, Whitehouse was objecting to swear words in the soap opera
Brookside and two feature films the channel screened,
Woodstock (1970) and
Network (1976). On 25 November, she called for the resignation of the channel's chief executive,
Jeremy Isaacs, over a scene in
Brookside "in which a young thug had tried to force a schoolgirl to have sex with him", according to an item in
The Times. In 1984 Whitehouse won a case in the
High Court against John Whitney, director-general of the
Independent Broadcasting Authority, who had failed to forward the feature film
Scum (1979) for consideration by other IBA board members to decide if Channel 4 should transmit it. The channel had screened the theatrical remake, based on a then-banned BBC television play, in June 1983. The High Court decision was overturned on appeal when it reached the
House of Lords. Whitehouse's supporters have asserted that her campaigns helped end
Channel 4's "
red triangle" series of films in 1986, so named after the warning preceding them which featured a red triangle with a white centre. The broadcasting of these films with the triangle had received criticism from opponents of Whitehouse. In 1988, she made an
extended appearance on the British TV discussion programme
After Dark, alongside
James Dearden,
Shere Hite,
Joan Wyndham,
Naim Attallah and others. She was said to have had a role in the establishment of the Broadcasting Standards Council in 1988, which later became the Broadcasting Standards Commission and was subsumed into the
Office of Communications in 2004. In August 1989, in a broadcast of ''In the Psychiatrist's Chair
on BBC Radio, Whitehouse confused the playwright Dennis Potter with his hero in The Singing Detective''. She claimed that Potter's mother had "committed adultery with a strange man and that the shock of witnessing this had caused her son to be afflicted" and
The Listener. Whitehouse alleged she had a blackout at the interview's halfway point and claimed her comments were not intentional. Some years earlier, Potter had publicly defended Whitehouse on several occasions without agreeing with her arguments. Whitehouse stepped down as President of the National Viewers and Listeners Association in May 1994.
Michael Grade, at the time the Chief Executive of Channel 4, reflected on her career: At the same time,
William Rees-Mogg, Chairman of the
Broadcasting Standards Commission, commented that she was "on the whole a force for the good, an important woman". ==Other campaigns and private prosecutions==