Collaborations Over the years,
Mobile Legends: Bang Bang has collaborated with different franchises to release purchasable limited edition character customization called skins. In March 2019, Moonton approached
SNK for collaboration, introducing characters from
The King of Fighters game series as skins in the game. These skins have unique ability effects and voice-overs and can be obtained through a bingo mechanic event. The first series skins released in the game were
Iori Yagami for the hero Chou,
Leona Heidern for Karina, and
Athena Asamiya for Guinevere. The second series skins released were
Kula Diamond for the hero Aurora,
K' for Gusion, and
Orochi Chris for Dyrroth. The third series, released in 2024, featured a
Mai Shiranui skin for the hero Masha,
Kyo Kusanagi for Valir, and
Terry Bogard for Paquito. In July 2021,
Mobile Legends: Bang Bang released two skin in collaboration with the
Star Wars franchise:
Master Yoda for the hero Cyclops and
Darth Vader for Argus. In December 2021, the collaboration returned and a third epic skin,
Obi-Wan Kenobi for the hero Alucard, was released. The event was a time-limited purchase and exclusive in Southeast Asia and Japan. In 2022, a 3rd phase for the event debuted with a First Order Jet Trooper skin for the hero Kimmy, with this event also being restricted to specific regions. The collaboration returned again in September 2024, with the same skins re-released for sale. In August 2021,
Mobile Legends: Bang Bang released a skin collaboration with the media franchise
Transformers which included
Optimus Prime,
Megatron, and
Bumblebee for the heroes Johnson, Granger, and X-Borg respectively. The event was divided into four phases spanning from August to November with lottery and exchange-type mechanics. In 2022, a second phase was introduced, featuring
Starscream as Aldous,
Grimlock as Roger, and
Soundwave & Ravage as Popol and Kupa. In February 2022,
Mobile Legends: Bang Bang announced its collaboration with
Sanrio which featured the characters
Hello Kitty as an Angela skin,
Badtz-Maru for Claude,
Cinnamoroll for Floryn, and
Pompompurin for Chang'e. This collaboration event re-ran in 2025. In August 2022,
Mobile Legends: Bang Bang announced a skin collaboration with
Kung Fu Panda. It featured three new exclusive skins:
General Kai for the hero Thamuz,
Po Ping for Akai, and
Lord Shen for Ling. Due to failed negotiations with the copyright holders, the event has yet to re-run. In October 2022,
Mobile Legends: Bang Bang debuted their collaboration with
Shueisha and the
Saint Seiya manga franchise. This event's format differed- each skin had two alternate versions depicting a bronze and gold version of the character .
Pegasus Seiya and Saggitarius Seiya for the hero Badang,
Phoenix Ikki and Leo Ikki for Valir, and
Dragon Shiryū and Libra Shiryū for Chou. The gold skins were obtainable via a draw event, with
Pegasus Seiya (Badang) garunteed on the first ten draws, and
Phoenix Ikki (Valir) and
Dragon Shiryū (Chou) purchasable in the diamond shop. This event reran in July 2025 with revamped skin effects. In February 2023,
Mobile Legends: Bang Bang and
Jujutsu Kaisen announced its third anime-themed collaboration skin featuring
Yuji Itadori for Yin,
Megumi Fushiguro for Julian,
Satoru Gojo for Xavier, and
Nobara Kugisaki for Melissa. The collaboration was a long time coming after a long-year teaser through in-game survey. The collaboration was returned in June 2024 with an updated
visual effects on Yin's ultimate skill features
Sukuna when using Yuji Itadori skin. In January 2024,
Mobile Legends: Bang Bang and
Attack on Titan announced its collaboration featuring
Eren Yeager for Yin,
Mikasa Ackerman for Fanny, and
Levi Ackerman as Martis. In January 2025,
Mobile Legends: Bang Bang and
Hunter x Hunter announced its collaboration featuring
Killua Zoldyck as Harith,
Gon Freecss as Dyrroth,
Hisoka Morow as Cecillion, and
Kurapika as Julian. In May 2025,
Mobile Legends: Bang Bang and
Naruto: Shippuden announced its collaboration featuring
Naruto Uzumaki as Lukas,
Sasuke Uchiha as Suyou,
Kakashi Hatake as Hayabusa,
Sakura Haruno as Kalea, and
Gaara as Vale. New collaboration features were also released for sale, including special loading screen effects and a "
Gamakichi Sacred Statue", which replaced towers in game. In March 2026, phase 2 of the collaboration was released with
Itachi Uchiha as Julian and
Minato Namikaze as Gusion, as well as the return of all previous skins. In November 2025,
Mobile Legends: Bang Bang launched a global collaboration with
Nickelodeon's
SpongeBob SquarePants as part of its annual "Friend Fest" campaign. The event introduced themed in-game content inspired by Bikini Bottom, including playable skins such as Cyclops as SpongeBob SquarePants and Gloo as Patrick Star, alongside battle emotes, effects, and limited-time rewards. The campaign also featured the "Undersea Restaurant" minigame, where players could complete tasks with friends to earn event currency and unlock rewards. Additional activities included friendship-themed missions and social gameplay features designed to encourage team-based participation and community engagement. The collaboration was made available worldwide, with some regional restrictions, including in
Russia.
Regional partnerships and collaborations In May 2021,
Mobile Legends: Bang Bang entered a partnership with
McDonald’s Malaysia in connection with the Season 7 playoffs of the Mobile Legends Professional League (MPL) Malaysia. It featured promotional campaigns of McDonald's products, alongside in-game rewards such as exclusive skins and currency for players during the event period. In August 2021,
Mobile Legends: Bang Bang collaborated with Indonesian brand Sour Sally to launch a themed frozen yogurt campaign under the "Fantastic Flavors of Local Legends" promotion. The collaboration introduced two limited-edition yogurt variants inspired by MLBB heroes Kadita and Lancelot, namely "Kadita Freeze" (inspired by es doger) and "Lancelot Like-It-A-Lot" (inspired by es cendol). The products were developed as part of a promotional campaign combining local Indonesian flavors with MLBB character branding and were made available through Sour Sally outlets in Indonesia. In October 2024, AF Payments, Inc. partnered with Moonton and UniPin to launch a limited-edition series of co-branded
Beep cards featuring
Mobile Legends: Bang Bang heroes. The collectible cards included multiple hero designs released in phases and came with unique codes that unlocked exclusive in-game items. The cards also functioned as fully usable stored-value transit cards for trains, buses, jeepneys, and retail payments in the Philippines, combining public transportation use with gaming-related collectibles. In 2025,
Mobile Legends: Bang Bang partnered with
OPPO to launch the OPPO Smooth Legend Cup, a multi-country esports tournament held across the Asia-Pacific (APAC) region. The competition was open to players from countries including the Philippines, Indonesia, Malaysia, Thailand, Singapore, and Cambodia, with teams progressing through national qualifiers before advancing to an APAC Grand Finals held in Jakarta, Indonesia. The tournament featured a structured competitive format consisting of recruitment, store-level competitions, national finals, and a regional grand finals, with cash prizes awarded to top-performing teams. In July 2025,
Mobile Legends: Bang Bang partnered with
Samsung to launch the first inter-country
Galaxy Gaming Academy x Mobile Legends: Bang Bang Campus Series, a collegiate esports tournament held in Southeast Asia. The competition featured teams from the Philippines, Indonesia, Malaysia, and Singapore, with over 1,000 participating teams across national qualifiers. The grand finals were held in Jakarta, Indonesia, where the NU Bulldogs from the Philippines emerged as champions, defeating other top university teams in the region. In December 2025,
Mobile Legends: Bang Bang launched the "Friend Fest" campaign in the Philippines, featuring Filipino creators Ashtine Olviga, Rabine Angeles, and Angela Muji. The campaign included a short-form drama series, community-based events, and an in-game battle emote of Ashtine "Crush Mo Ko Noh?". In January 2026,
Mobile Legends: Bang Bang partnered with
Visa and
GCash to support Philippine representatives Team Liquid PH and Aurora Gaming PH in the
M7 World Championship. The collaboration focused on strengthening fan engagement through nationwide initiatives, including the largest official M7 Watch Party held at the
SM Mall of Asia Music Hall in
Pasay City from January 23 to 25, 2026. The event featured live match screenings, on-ground activities, appearances by esports personalities and content creators, and exclusive rewards for attendees. The campaign also expanded to campuses across the Philippines through the M7 Watch Party Campus Edition, organized by MOONTON Student Leaders, with simultaneous watch events in multiple regions nationwide. In February and March 2026,
Mobile Legends: Bang Bang partnered with
J&T Express Malaysia for the "Golden Month 2026" campaign, which featured the "Golden Mission: Kongsi Rezeki" livestream series. Prizes included devices such as the Oppo Reno15 F and Oppo A5 Pro 5G, along with in-game items like diamonds, exclusive skins, and merchandise. In April 2026,
Mobile Legends: Bang Bang launched several localized collaborations in the Philippines. The game partnered with the
SexBomb Girls for its Summer Break campaign, featuring members
Aira Bermudez,
Rochelle Pangilinan, and Mhyca Bautista, which included a re-imagined "Halukay Ube" music video and the release of an in-game "Get, Get, Aw!" battle emote. In the same month, the game also collaborated with
Jollibee, introducing an exclusive in-game battle emote of Jollibee obtainable through login rewards.
Spin-offs On 31 July 2019, Moonton released a spin-off game titled
Mobile Legends: Adventure, an
idle role-playing video game where players start with a hero and unlock various features by progressing through a campaign. The game features several characters from
Mobile Legends: Bang Bang. Moonton released its first
animated television series titled
Legends of Dawn: The Sacred Stone directed by Ziaolong Zhang. It follows the story of
Mobile Legends: Bang Bangs hero Claude and his monkey sidekick Dexter, as they steal an artifact from the Imperial Capital. The animated series premiered on
Tencent's streaming services
WeTV and
Iflix on 5 September 2021, and made its television premiere on
TV9 in Malaysia,
NET. in Indonesia, and
ABS-CBN Corporation's
Kapamilya Channel and
A2Z (owned by
ZOE Broadcasting Network) in the Philippines on 19 September 2021. In November 2024, Moonton release a spin-off game based on MLBB heroes titled
Magic Chess: Go Go (MCGG), set in the same universe as MLBB through its soft launch in Malaysia and Singapore. The game received 8 million registration on the soft launch, thus trigger imminent release in both countries. The first look of the game was presented on 14 December 2024, after
Team Liquid ID sweep home 3–0 against
Selangor Red Giants on lower bracket final in
M6 World Championship. In July 2025, Moonton announced that they are collaborating with
Base FX and The Little Black Book Studios to make another Mobile Legends animated series that's in development, which will dive deep and expand the games lore and its Heroes.{{Cite web |last=Tuchow |first=Ryan |date=2025-07-21 |title=Base Media to turn
Mobile Legends: Bang Bang into an animated series ==Esports==