In the
United States, most television shows from the late 1940s and early 1950s were performed live, and in many cases, they were never recorded. Television networks in the United States, however, began making
kinescope recordings of shows broadcast live from the
East Coast (such as New York, etc.), which allowed the show to be broadcast later for the
West Coast (such as Hollywood, etc.). These kinescopes, along with previously filmed shows, and later,
videotape, paved the way for extensive reruns of syndicated television series.
During hiatus In the United States, currently running shows can leave their regular timeslot, or rerun older episodes from the same season, either to fill the time slot with the same program on the same network, or in a slot outside its usual schedule during the "off-season" period when no new episodes are being made. Shows tend to start leaving slots or staying on to rerun episodes after the November
sweeps period (the ratings that determine the cost of a commercial run during that time slot), and usually show only reruns from mid-December until mid-January or even February sweeps. This winter (or "mid-season") phase is also used to try out new shows that did not make it onto the fall schedule to see how they fare with the public. These series usually run six to 13 episodes. If they do well with the public, they may get a renewal for a half (13 weeks) or full season in the new schedule. Shows that are recently popular return from February sweeps until the end of the season (which sometimes ends before May sweeps) with only limited absences or reruns used. The number of episodes per season, originally well over 30 episodes during the 1950s and 1960s, dropped below 26 (the number of episodes required to fill a time slot for a year without rerunning any episode more than once) in the 1970s.
Specials typically pad out the remainder of the schedule.
Television specials Often, if a television special such as
Peter Pan or a network television broadcast of a classic film such as
The Wizard of Oz is especially well received, it will be rerun from time to time. Before the
VCR era, this would be the only opportunity audiences had of seeing a program more than once. Seasonal programming such as
How the Grinch Stole Christmas,
The Ten Commandments, ''
It's a Wonderful Life'', or the animated
Charlie Brown television specials are normally reshown each year, for the appropriate
holiday season.
Syndication A television program goes into
syndication when many episodes of the program are sold as a package. Generally, the buyer is either a cable channel or an owner of local television stations. Often, programs are not particularly profitable until they are sold for syndication. Since local television stations often need to sell more commercial airtime than
network affiliates, syndicated shows are usually edited to make room for extra commercials. Often, about
100 episodes (four to five seasons' worth) are required for a weekly series to be rerun in daily syndication (at least four times a week). Very popular series running more than four seasons may start daily reruns of the first seasons, while production and airings continue of the current season's episodes; until around the early 1980s, shows that aired in syndication while still in production had the reruns aired under an alternate name (or multiple alternate names, as was the case with
Death Valley Days) to differentiate the reruns from the first-run episodes. Few people anticipated the long life that a popular television series would eventually have in syndication, so most performers signed contracts that limited residual payments to about six repeats. After that, the actors received nothing and the production company would keep 100% of any income until the copyright expired; many shows did not even have their copyrights renewed and others were
systematically destroyed, such was the lack of awareness of the potential for revenue from them. This situation went unchanged until the mid-1970s, when contracts for new shows extended
residual payments for the performers, regardless of the number of reruns, while tape recycling effectively came to an end (rapid advancements in digital video in the 1990s made preservation far more economical) and the
Copyright Act of 1976 extended copyright terms to much longer lengths, eliminating the need for renewal. Once a series is no longer performing well enough to be sold in syndication, it may still remain in
barter syndication, in which television stations are offered the program for free in exchange for a requirement to air additional advertisements (without compensation) bundled with the free program during other shows (barter syndication is far more common, if not the norm, in radio, where only the most popular programs charge rights fees).
The Program Exchange was once the most prominent barter syndicator in United States television, offering mostly older series from numerous network libraries. Barter syndicated series may be seen on smaller, independent stations with small budgets or as short-term filler on larger stations; they tend not to be as widely syndicated as programs syndicated with a rights fee.
Free ad-supported streaming television (FAST) relies on the barter model for its revenue.
Classic television With the growing availability of
cable and
satellite television channels, as well as over-the-air
digital subchannels, combined with a growing body of available post-syndication programming, a handful of specialty channels have been built solely or primarily to run former network programming, which otherwise would no longer be in syndication. Branded as "classic television", these often carry reruns of programming dating back to the
black-and-white television era and are promoted as nostalgia. Depending on the programs chosen for a classic network, running the format can be very inexpensive, due to many shows beginning to fall into the
public domain. On cable and satellite, channels that devote at least some of their programming schedule to post-syndication reruns include Nickelodeon's nighttime block
Nick at Nite and spin-off
TV Land,
Logo TV,
Pop, and
Nicktoons (all owned by
Paramount Skydance), along with
TBS,
Discovery Family,
Boomerang (owned by
Warner Bros. Discovery) with
Game Show Network (owned by
Sony Pictures Television),
USA Network (owned by
Versant),
INSP,
FETV,
RFD-TV,
Hallmark Channel and early on, and
NewsNation (formerly known as
WGN America).
Equity Media Holdings had been using
low-power television stations to carry its own
Retro TV in various markets; those stations were, as a result of Equity going bankrupt, sold to religious broadcaster
Daystar Television Network. Since the early 2010s, the growth of digital subchannel networks has allowed for increasing specialization of these classic networks: in addition to general-interest program networks such as
MeTV,
MeTV+,
getTV,
Antenna TV and
Rewind TV, there exist networks solely for comedies (
Catchy Comedy,
Roar, and
Laff),
game shows (
Buzzr), ethnic-oriented programs (
Bounce TV, Dabl, and
TheGrio), lifestyle and reality programming (
Story Television,
TrueReal,
Defy TV,
Twist, and
Quest), westerns (
Grit,
WEST, and
Heroes & Icons), music programming (
Circle Country), sports programming (
Stadium and
SportsGrid), sci-fi and action programming (
Comet and
Charge!), true crime and court programming (
True Crime Network,
Court TV,
Ion Mystery, and
Start TV), news programming (
Newsy), and feature films (
Movies!, and now-defunct
This TV). Traditionally, shows most likely to be rerun in this manner are
scripted comedies and dramas. Such shows are more likely to be considered
evergreen content that can be rerun for a long period of time without losing its cultural relevance. Game shows,
variety shows,
Saturday-morning cartoons, and to a lesser extent,
news magazines,
tabloid talk shows, and
late-night talk shows (often in edited form) have been seen less commonly in reruns; game shows can quickly become dated because of
inflation, while talk shows often draw humor from contemporary events. Tabloid talk shows, with episode archives of thousands of episodes, tend to do well in reruns compared to talk shows without an element of conflict. Newsmagazines, especially those that focus on evergreen stories such as
true crime, are easily repackaged for the syndication market, which (along with much lower residuals compared to a scripted series with star talent) can also make them cheaper than a first-run program or scripted reruns. In some cases, series whose later season releases have been held up for these reasons may have the remaining seasons made available on DVD, often after a distributor that does not hold syndication rights to the program (such as
Shout! Studios) secures the rights for future DVD releases.
TV listings TV Guide originally used the term "rerun" to designate rebroadcast programs but abruptly changed to "repeat" between April and May in 1971. Other TV listings services and publications, including local newspapers, often indicated reruns as "(R)"; since the early 2000s, many listing services only provide a notation if an episode is new -"(N)", with reruns getting no notation. ==Repeats internationally==