The term "simulcast" (describing simultaneous radio/television broadcast) was coined in 1948 by a press agent at WCAU-TV, Philadelphia. NBC and CBS had begun broadcasting a few programs both to their established nationwide radio audience and to the much smaller—though steadily-growing—television audience. NBC's "Voice of Firestone" is sometimes mentioned in this regard, but NBC's "Voice of Firestone Televues" program, reaching a small Eastern audience beginning in 1943, was a TV-only show, distinct from the radio "Voice of Firestone" broadcasts. Actual TV-AM radio simulcasts of the very same "Voice of Firestone" program began only on 5 September 1949. A documented candidate for first true simulcast may well be NBC's "We the People." Toscanini's NBC Symphony performance of 15 March 1952 is perhaps a first instance of radio/TV simulcasting of a concert, predating the much-heralded rock concert simulcasts beginning in the 1980s. It could, however, be argued that these Toscanini presentations—with admission controlled by NBC, as with all its programming—were no more "public concerts" than NBC's "Voice of Firestone" broadcasts beginning in 1949, or its "Band of America" programs, which were simulcast starting 17 October 1949. Likewise Toscanini's simulcast NBC presentation of two acts of Verdi's "Aida" on 3 April 1949. Presently, in the United States, simulcast most often refers to the practice of offering the same programming on an FM and AM station owned by the same entity, in order to cut costs. With the advent of solid state AM transmitters and computers, it has become very easy for AM stations to broadcast a different format without additional cost; therefore, simulcast between FM/AM combinations are rarely heard today outside of rural areas, and in urban areas, where often the
talk radio,
sports radio, or
all-news radio format of an AM station is simulcast on FM, mainly for the convenience of listeners in office buildings in urban cores which easily block AM signals, as well as those with FM-only tuners. In another case, popular programs will be aired simultaneously on different services in adjacent countries, such as animated sitcom
The Simpsons, airing Sunday evenings at 8:00 p.m. (Eastern and Pacific times) on both
Fox in the
United States and
Global (1989 to 2018) and
Citytv (2018 to 2021) in
Canada and entertainment show ''
Ant & Dec's Saturday Night Takeaway'', airing Saturday nights at various times between 7:00 pm and 7:30 pm on
ITV in the
United Kingdom and
Virgin Media One in the
Republic of Ireland. During
apartheid in
South Africa, many foreign programmes on
SABC television were dubbed in
Afrikaans. The original soundtrack, usually in
English, but sometimes in
German or
Dutch was available on the Radio 2000 service. This could be selected using a button labeled simulcast on many televisions manufactured before 1995. Radio programs have been simulcast on television since the invention thereof however, as of recent, perhaps the most visible example of radio shows on television is
The Howard Stern Show, which currently airs on
Sirius Satellite Radio as well as
Howard TV. Another prominent radio show that was simulcast on television is
Imus in the Morning, which until the simulcast ended in 2015, aired throughout the years on
MSNBC,
RFD-TV and
Fox Business Network, in addition to its radio broadcast distributed by
Citadel Media. Multiple
sports talk radio shows, including
Mike & Mike,
The Herd with Colin Cowherd and
Boomer and Carton also are carried on television, saving those networks the burden of having to air encores of sporting events or other paid sports programming which may draw lower audiences. In
New Zealand, breakfast programme
The AM Show airs on television channel
Three and was simulcast on radio station
Magic Talk; both networks were owned and operated by
MediaWorks New Zealand until December 2020, when Three was sold to
Discovery, Inc. In 2022, the programme was rebranded as
AM and ceased simulcasting on Magic Talk, becoming a TV-only format. Following the acquisition of the assets of the
professional wrestling promotion
World Championship Wrestling (WCW) by the rival
World Wrestling Federation (WWF), a segment simulcast between their two flagship programs—
WCW Monday Nitro on
TNT (which was airing its series finale from
Panama City) and the WWF's
Raw on
TNN (from Cleveland)—on March 26, 2001, featured WWF owner
Vince McMahon addressing the sale, only for his son
Shane McMahon to reveal
in-universe that he had bought WCW instead, setting up an
"Invasion" storyline to begin integrating WCW talent and championships into WWF. It is not uncommon for broadcasters to simulcast a particular program (such as a marquee event or special) across all of their networks as a "roadblock" in an effort to maximize
ratings by preventing self-cannibalizing
counterprogramming; for example,
Paramount Global (and corporate predecessor
Viacom) has simulcast
award shows produced by its flagship properties across its cable channels, such as the
MTV Video Music Awards and
Nickelodeon Kids' Choice Awards. Certain events—particularly major
charity appeals (such as
Hope for Haiti Now and
Stand Up to Cancer)—may be jointly simulcast by a consortium of networks in order to ensure a wide audience.
Simulcasting of sporting events In sports, such as American football and baseball, simulcasts are when a single announcer broadcasts
play-by-play coverage both over television and radio. The practice was common in the early years of television, but since the 1980s, most teams have used a separate team for television and for radio. In the
National Hockey League, three teams currently use a simulcast: • The
Buffalo Sabres, with play-by-play announcer
Dan Dunleavy and analyst
Rob Ray via
MSG Western New York • The
Carolina Hurricanes, with play-by-play announcer
Mike Maniscalco and analyst
Tripp Tracy via
FanDuel Sports Network South • The
Dallas Stars, with play-by-play announcer
Josh Bogorad and analyst
Daryl Reaugh via
Victory+ Al McCoy (
Phoenix),
Chick Hearn (
Los Angeles),
Kevin Calabro (
Seattle) and
Rod Hundley (
Utah) were the last
National Basketball Association team broadcasters to be simulcast. Until his retirement in 2016, the first three innings of
Vin Scully's commentary for
Los Angeles Dodgers home and
NL West road games were simulcast on radio and television, with the remainder of the game called by Scully exclusively for television viewers. For the final game before his retirement, Scully's commentary was simulcast on the radio for the entirety of the game. In the 2021 season, the
Toronto Blue Jays broadcast the audio of the
Sportsnet play-by-play with
Dan Shulman (who has previously been a radio voice for MLB on
ESPN Radio) and
Buck Martinez over their radio network in what was stated to be a
COVID-19-related measure. Media outlets disputed the decision and felt it was actually a cost-cutting move by Blue Jays and Sportsnet owner
Rogers Communications, as the team had maintained dedicated radio broadcasts in 2020 with a remote crew. As all
NFL television broadcasts are done by the national networks or via cable, there are no regular TV-to-radio football simulcasts. In order to ensure that all of a particular team's games are available on free-to-air television in their home market, NFL rules require that games not aired by a broadcast television network (including cable networks and streaming platforms) be simulcast on a broadcast station in the main market of each participating team. In
greyhound racing and
horse racing, a simulcast is a broadcast of a greyhound or horse race which allows
wagering at two or more sites; the simulcast often involves the transmission of wagering information to a central site, so that all bettors may bet in the same
betting pool, as well as the broadcast of the race, or bet from home as they watch on a network such as
TVG Network or the
Racetrack Television Network. The
regional sports network MASN previously used simulcasts for MLB games
played between the
Baltimore Orioles and
Washington Nationals—regional
rivals who share the same market and broadcaster. MASN and MASN2 simulcast a single feed of the games with a commentary team featuring personalities from both teams, featuring
Jim Hunter and
Bob Carpenter alternating play-by-play duties, and the teams'
color commentators. This arrangement ended in 2014, with both channels now originating their own Orioles- and Nationals-specific telecasts as normal. A more recent trend by sports broadcasts have been
alternate feeds offering different viewing options, including specialty camera angles, alternative commentary, or enhanced in-game statistics and analysis. In 2021, ESPN introduced a
simulcast of selected
Monday Night Football games featuring
Eli and
Peyton Manning, joined by celebrity guests; the success of these broadcasts prompted ESPN to extend the format to other sports, with the Mannings' production company
Omaha Productions being involved in some of these broadcasts.
Distribution of channels On
cable television systems, analog-digital simulcasting (ADS) means that analog channels are duplicated as
digital subchannels. Digital tuners are programmed to use the digital subchannel instead of the analog. This allows for smaller, cheaper cable boxes by eliminating the analog tuner and some analog circuitry. On
DVRs, it eliminates the need for an
MPEG encoder to convert the analog signal to digital for recording. The primary advantage is the elimination of interference, and as analog channels are dropped, the ability to put 10 or more
SDTV (or two
HDTV, or various other combinations) channels in its place. The primary drawback is the common problem of over-compression (quantity over quality) resulting in fuzzy pictures and
pixelation.
Multiplexing—also sometimes called "multicasting"—is something of a reversal of this situation, where multiple program streams are combined into a single broadcast. The two terms are sometimes confused. In
universities with multiple campuses, simulcasting may be used for a single teacher to teach class to students in two or more locations at the same time, using
videoconferencing equipment. In many public safety agencies, simulcast refers to the broadcasting of the same transmission on the same frequency from multiple towers either simultaneously, or offset by a fixed number of microseconds. This allows for a larger coverage area without the need for a large number of channels, resulting in increased
spectral efficiency. This comes at the cost of overall poorer voice quality, as multiple sources increase
multipath interference significantly, resulting in what is called simulcast distortion. == See also ==