Design and construction Through January
1922, the
bowl now known as the Rose Bowl Game was played at
Tournament Park, about southeast, adjacent to the campus of the
California Institute of Technology (Caltech). The
Pasadena Tournament of Roses Association, the game's organizer, realized the temporary stands were inadequate for a crowd of more than 40,000, and sought to build a better, permanent stadium. The stadium was designed by architect
Myron Hunt in 1921. His design was influenced by the
Yale Bowl in
New Haven, Connecticut, which opened in 1914. The
Arroyo Seco was selected as the location for the stadium. The Rose Bowl was under construction from February 27, 1922, to October 1922. The nearby
Los Angeles Memorial Coliseum also was under construction during this time and would be completed in May 1923, shortly after the Rose Bowl was completed. Originally built as a horseshoe, the stadium was expanded several times. The southern stands were completed in 1928, enclosing the stadium into a complete bowl. The stadium remains uncovered, with spectators having no protection from the elements. The field's alignment is nearly north–south, offset slightly northwest, and the
elevation at street level is approximately above
sea level. The stadium's name was alternatively "Tournament of Roses Stadium" or "Tournament of Roses Bowl", until being settled as "Rose Bowl" before the
1923 Rose Bowl game, in reference to the unusually named (at the time) Yale Bowl. The stadium is in a residential area. Streets are converted to one lane by the Pasadena Police Department to ease ingress and egress during major events. When constructed, the majority of visitors arrived to the bowl via the
Pacific Electric interurban streetcar system; however, this service ended in 1958. Weather permitting, the 36 holes of
Brookside Golf Course are used for parking, providing 20,000 spaces. There are nine paved parking lots that provide spaces for another 6,000 vehicles. In 2016, Rose Bowl contracted
ParkJockey to streamline parking in and around the stadium. There is improved signage, a shuttle service to help visitors get to the stadium and mobile generator-powered lighting for visitors walking on the golf course at night.
Dedication The first game was a regular season contest in 1922, when
California defeated
USC 12–0 on October 28. This was the only loss for USC and Cal finished the season undefeated. California declined the invitation to the
1923 Rose Bowl game and USC went instead. The stadium was dedicated officially on January 1, 1923, when USC defeated
Penn State 14–3.
Seating The stadium seating has been reconfigured several times since its construction in 1922. The South end was filled in to complete the bowl and more seats have been added. The original wooden benches were replaced by aluminum benches in 1969. New grandstand and loge seats were installed in 1971. New red seat backs were added to 22,000 seats prior to the
1980 Rose Bowl. The Rose Bowl's maximum stated
seating capacity was 104,091 from 1972 to 1997. The Tournament of Roses reports the capacity at 92,542. In the 2011 contest between TCU and Wisconsin, the listed attendance was 94,118. As of 2008, the Rose Bowl is the 11th
largest football stadium, and is still the largest stadium that hosts post-season bowl games. For concerts held there, the Rose Bowl holds almost 60,000 people. The stadium's 2014 remodeling removed the lower "lettered row" seats on each side behind the players' benches and provided access in and out of the stadium for the lower sections of the Rose Bowl, restoring its original design. For the 2021 season, UCLA began using a tarp to decrease capacity and cover the north upper end zone, the tarp spells out U-C-L-A with advertisements on the side. This brought official capacity down to 69,747 seats.
Renovations The press box was updated before the
1962 Rose Bowl with an elevator and two rows. The cost was $356,000. The Press Box was refurbished for UCLA's move in 1982 and the 1984 Summer Olympics. Costs had increased to $170 million during construction. Work proceeded during the 2011 football season, and was expected to be completed before the UCLA Bruins' first home game in 2012. The Brick Campaign, completed in 2014, features a large logo of the
Pasadena Tournament of Roses and the donor bricks arranged by universities in front of the south main entrance to the stadium. A large tall by wide
LED video display board was added to the north end of the stadium as a part of the renovation.
Court of Champions and Rose Plaza The Court of Champions is at the stadium's south end. Rose Bowl game records along with the names of the coaches and the MVP players, are shown on the plaques attached to the exterior wall. The Hall of Fame statue is also at the Court of Champions. The 2014 renovation allows more plaques to be placed on the wall and floor for future games. The statue of
Jackie Robinson, who played football with
Pasadena City College, was dedicated in 2017. In 2019,
Brandi Chastain's statue was added outside of the south gate. The statue portrays Brandi in her celebration of her winning penalty kick in the
1999 FIFA Women's World Cup final, where she exposed her
sports bra after removing her jersey. The image of her celebration was described in
The New York Times as "most iconic photograph ever taken of a female athlete", and it has been considered one of the more famous photographs of a woman celebrating an athletic victory. A statue to honor
Keith Jackson, the longtime
ABC broadcaster who had called many games from the Rose Bowl, was unveiled on December 14, 2019, at the stadium's Rose Plaza. The commemorative bricks are located in front of Gate A. There are sections reserved for the City of Pasadena, Tournament of Roses, Rose Bowl, and each school of the Pac-12 and Big Ten conferences.
Terry Donahue Pavilion The seven-story
Terry Donahue Pavilion is named for the former UCLA football head coach, who was the winningest coach in UCLA and Pac-12 history. It houses the press boxes, broadcast booths, premium seating, boxes and suites. There are 54 luxury suites, 48 loge boxes, 1,200 club seats, state-of-the-art press boxes and a new broadcast center. The previous press box was replaced by a new self-contained media area capable of accommodating 318 credentialed working press, along with a separate level dedicated to game day operations, including TV and radio broadcasting, instant replay booths, coaching staffs and an emergency command center. The radio and TV booths were renamed "The
Keith Jackson Broadcast Center" in December 2015. Jackson, the former
ABC-TV sportscaster, coined the phrase "The
Granddaddy of Them All" for the
Rose Bowl game.
1922 Locker Room Museum The old 1922 Rose Bowl locker room was restored in 2017 and converted into a little museum. Sections are dedicated to the construction of the Rose Bowl, the Rose Bowl games, UCLA football, and the NFL
Super Bowl games played at the Rose Bowl.
Venue rankings In 1999,
Sports Illustrated listed the Rose Bowl at number 20 in the Top 20 Venues of the 20th Century. In 2007, Sports Illustrated named the Rose Bowl the number one venue in college sports. ==Football==