Sunshine started as a
community organizer and became a district delegate for
George McGovern. He then ran the public relations department of
ASCAP, where he supervised music events. In the 1970s, he joined
Bella Abzug's Senate, mayoral and congressional campaigns with
Harold Holzer. From 1990 to 1993, Sunshine served as the chief of staff for Mayor David Dinkins, a job that included managing future New York City Mayor
Bill de Blasio. In 1994, he worked on
Mario Cuomo's gubernatorial campaign and is an advisor to New York Governor
Andrew Cuomo. In 2013, he served on mayor-elect
Bill DeBlasio's transition team.
Sunshine Sachs Consultants In 1991, Sunshine launched the public relations firm Ken Sunshine Consultants. The company was renamed the following year to reflect principal Shawn Sachs's partnership. The initial clients included
Barbra Streisand,
1199: The National Health Care Workers' Union and the 1992
Democratic National Convention working with
Ron Brown, then chairman of the Democratic Party. consumer and lifestyle marketing, public affairs, media relations, event promotion, and communications skills training. In 2014, Sunshine Sachs was named the number one public relations agency in New York by
New York Observer. His clients have included
John Thain,
Barbra Streisand,
Ben Affleck, and the convicted sex offender
Harvey Weinstein. His best-known work includes representing
Jussie Smollett who was criminally convicted for
faking a hate crime as well as
Justin Timberlake after a "wardrobe malfunction" at Timberlake's
Super Bowl XXXVIII performance with
Janet Jackson in February 2004. As of 2009, nine-tenths of his clients were not celebrities. ==Wikipedia editing for clients==