Climax of liberalism The climax of
liberalism came in the mid-1960s with the success of President
Lyndon B. Johnson (1963–69) in securing congressional passage of his
Great Society programs, including civil rights, the end of segregation, Medicare, extension of welfare, federal aid to education at all levels, subsidies for the arts and humanities, environmental activism, and a series of programs designed to wipe out poverty. As a 2005 American history textbook explains: :Gradually, liberal intellectuals crafted a new vision for achieving economic and social justice. The liberalism of the early 1960s contained no hint of radicalism, little disposition to revive new deal era crusades against concentrated economic power, and no intention to redistribute wealth or restructure existing institutions. Internationally it was strongly anti-Communist. It aimed to defend the free world, to encourage economic growth at home, and to ensure that the resulting plenty was fairly distributed. Their agenda—much influenced by Keynesian economic theory—envisioned massive public expenditure that would speed economic growth, thus providing the public resources to fund larger welfare, housing, health, and educational programs. Johnson was sure this would work. Johnson was rewarded with an electoral landslide in 1964 against conservative
Barry Goldwater, which broke the decades-long control of Congress by the
conservative coalition of Republicans and Southern Democrats. However, the Republicans bounced back in 1966, and Republican
Richard Nixon won the presidential election in 1968. Nixon largely continued the New Deal and Great Society programs he inherited; a more conservative reaction would come with the election of
Ronald Reagan in 1980.
Cultural "Sixties" The term "The Sixties" covers inter-related cultural and political trends around the globe. This "cultural decade" began around 1963 with the Kennedy assassination and ending around 1974 with the
Watergate scandal.
Shift to the extremes in politics The common thread was a growing distrust of government to do the right thing on behalf of the people. While general distrust of high officials had been an American characteristic for two centuries, the
Watergate scandal of 1973–1974 forced the resignation of President
Richard Nixon, who
faced impeachment, as well as criminal trials for many of his senior associates. The media was energized in its vigorous search for scandals, which deeply impacted both major parties at the national, state, and local levels. At the same time there was a growing distrust of long-powerful institutions such as big business and labor unions. The postwar consensus regarding the value of technology in solving national problems came under attack, especially nuclear power, came under heavy attack from the New Left. Conservatives at the state and local levels increasingly emphasized the argument that the soaring crime rates indicated a failure of liberal policy in the American cities. Meanwhile, liberalism was facing divisive issues, as the New Left challenged established liberals on such issues as the Vietnam War, and built a constituency on campuses and among younger voters. A "cultural war" was emerging as a triangular battle among conservatives, liberals, and the New Left, involving such issues as individual freedom, divorce, sexuality, and even topics such as hair length and musical taste. An unexpected new factor was the emergence of the religious right as a cohesive political force that gave strong support to conservatism. The triumphal issue for liberalism was the achievement of civil rights legislation in the 1960s, which won over the black population created a new black electorate in the South. However, it alienated many working-class ethnic whites, and opened the door for conservative white Southerners to move into the Republican Party. In foreign policy, the war in Vietnam was a highly divisive issue in the 1970s. Nixon had introduced a policy of detente in the Cold War, but it was strongly challenged by Reagan and the conservative movement. Reagan saw the Soviet Union as an implacable enemy that had to be defeated, not compromised with. A new element emerged in Iran, with the overthrow of a pro-American government, and the emergence of the stream of hostile ayatollahs. Radical students seized the American Embassy, and held American diplomats hostage for over a year, underscoring the weaknesses of the foreign policy of
Jimmy Carter. The economic scene was in doldrums, with soaring inflation undercutting the savings pattern of millions of Americans, while unemployment remained high and growth was low. Shortages of gasoline and the local pump made the energy crisis a local reality.
Ronald Reagan in 1964–1968 emerged as the leader of a dramatic conservative shift in American politics, that undercut many of the domestic and foreign policies that had dominated the national agenda for decades.
Civil Rights Movement The 1960s were marked by street protests, demonstrations, rioting, civil unrest, antiwar protests, and a cultural revolution.
African American youth protested following victories in the courts regarding
civil rights with street protests led by Dr.
Martin Luther King Jr.,
James Bevel, and the
NAACP. King and Bevel skillfully used the media to record instances of brutality against non-violent African American protesters to tug at the conscience of the public. Activism brought about successful political change when there was an aggrieved group, such as African Americans or
feminists or
homosexuals, who felt the sting of bad policy over time, and who conducted long-range campaigns of protest together with media campaigns to change public opinion along with campaigns in the courts to change policy. The
assassination of John F. Kennedy in 1963 helped change the political mood of the country. The new president,
Lyndon B. Johnson, capitalized on this situation, using a combination of the national mood and his own political savvy to push Kennedy's agenda; most notably, the
Civil Rights Act of 1964. In addition, the
Voting Rights Act of 1965 had an immediate impact on federal, state and local elections. Within months of its passage on August 6, 1965, one quarter of a million new black voters had been registered, one third by federal examiners. Within four years, voter registration in the
South had more than doubled. In 1965, Mississippi had the highest black voter turnout, 74%, and had more elected black-leaders than any other state. In 1969, Tennessee had a 92.1% voter turnout, Arkansas 77.9%, and Texas 77.3%.
Election of 1964 In the
election of 1964, Lyndon Johnson positioned himself as a moderate, contrasting himself against his
GOP opponent,
Barry Goldwater, who the campaign characterized as solidly conservative. Most famously, the Johnson campaign ran a commercial entitled the "
Daisy Girl" ad, which featured a little girl picking petals from a daisy in a field, counting the petals, which then segues into a launch countdown and a
nuclear explosion. Johnson soundly defeated Goldwater in the general election, winning 61.1% of the popular vote, and losing only five states in the Deep South, where blacks were not yet allowed to vote, along with Goldwater's Arizona. Goldwater's race energized the
conservative movement, chiefly inside the Republican party. It looked for a new leader and found one in
Ronald Reagan, elected governor of California in 1966 and reelected in 1970. He ran against President Ford for the 1976 GOP nomination, and narrowly lost, but the stage was set for Reagan in 1980.
Anti-poverty programs Two main goals of the Great Society social reforms were the elimination of poverty and racial injustice. New major spending programs that addressed education, medical care, urban problems, and transportation were launched during this period. The Great Society in scope and sweep resembled the
New Deal domestic agenda of
Franklin D. Roosevelt in the 1930s, but differed sharply in types of programs enacted. The largest and most enduring federal assistance programs, launched in 1965, were
Medicare, which pays for many of the medical costs of the elderly, and
Medicaid, which aids the impoverished. The centerpiece of the
War on Poverty was the
Economic Opportunity Act of 1964, which created an
Office of Economic Opportunity (OEO) to oversee a variety of community-based antipoverty programs. The OEO reflected a fragile consensus among policymakers that the best way to deal with poverty was not simply to raise the incomes of the poor but to help them better themselves through education, job training, and community development. Central to its mission was the idea of "
community action", the participation of the poor in framing and administering the programs designed to help them.
Generational revolt and counterculture As the 1960s progressed, increasing numbers of young people began to revolt against the social norms and conservatism from the 1950s and early 1960s as well as the escalation of the
Vietnam War and
Cold War. A social revolution swept through the country to create a more liberated society. As the Civil Rights Movement progressed,
feminism and
environmentalism movements soon grew in the midst of a
sexual revolution with its distinctive protest forms, from long hair to rock music. The
hippie culture, which emphasized peace, love and freedom, was introduced to the mainstream. In 1967, the
Summer of Love, an event in
San Francisco where thousands of young people loosely and freely united for a new social experience, helped introduce much of the world to the culture. In addition, the increased use of
psychedelic drugs, such as
LSD and
marijuana, also became central to the movement. Music of the time also played a large role with the introduction of
folk rock and later
acid rock and
psychedelia which became the voice of the generation. The Counterculture Revolution was exemplified in 1969 with the historic
Woodstock Festival. After experiencing declining
homicide rates during the
Great Depression,
World War II, and during the
initial Cold War, the U.S. homicide rate increased by a factor of 2.5 between 1957 and 1980 while rates of
rape,
assault, robbery, and theft experienced similar surges and did not return to comparable levels until the
1990s.
Conclusion of the Space Race Beginning with the Soviet launch of the first satellite,
Sputnik 1, in 1957, the United States competed with the Soviet Union for supremacy in outer space exploration. After the Soviets placed the first man in space,
Yuri Gagarin, in 1961, President
John F. Kennedy pushed for ways in which
NASA could catch up, famously urging action for a crewed mission to the
Moon: "I believe that this nation should commit itself to achieving the goal, before this decade is out, of landing a man on the Moon and returning him safely to the Earth." The first crewed flights produced by this effort came from
Project Gemini (1965–1966) and then by the
Apollo program, which despite the tragic loss of the
Apollo 1 crew, achieved Kennedy's goal by landing the first astronauts on the Moon with the
Apollo 11 mission in 1969. Having lost the race to the Moon, the Soviets shifted their attention to orbital
space stations, launching the first (
Salyut 1) in 1971. The U.S. responded with the
Skylab orbital workstation, in use from 1973 through 1974. With
détente, a time of relatively improved Cold War relations between the United States and the Soviets, the two superpowers developed a cooperative space mission: the
Apollo–Soyuz Test Project. This 1975 joint mission was the last crewed space flight for the U.S. until the
Space Shuttle flights of 1981 and has been described as the symbolic end of the Space Race. The Space Race sparked unprecedented increases in spending on education and pure research, which accelerated scientific advancements and led to beneficial spin-off technologies.
Vietnam War The
Containment policy meant fighting communist expansion where ever it occurred, and the Communists aimed where the American allies were weakest. Johnson's primary commitment was to his domestic policy, so he tried to minimize public awareness and congressional oversight of the operations in the war. Most of his advisers were pessimistic about the long term possibilities, and Johnson feared that if Congress took control, it would demand "Why Not Victory", as
Barry Goldwater put it, rather than containment. Although American involvement steadily increased, Johnson refused to allow the reserves or the
National Guard to serve in Vietnam, because that would involve congressional oversight. In August 1964 Johnson secured almost unanimous support in Congress for the
Gulf of Tonkin Resolution, which gave the president very broad discretion to use military force as he saw fit. In July 1965, after extensive consultation and no publicity Johnson dramatically escalated the war, sending in American combat troops to fight the Viet Cong on the ground, and mobilizing the U.S. Air Force to bomb its supply lines. By 1968 a half million American soldiers and Marines were in South Vietnam, while additional Air Force units were stationed in Thailand and other bases. In February 1968 the Viet Cong launched an all-out attack on South Vietnamese forces across the country in the
Tet Offensive. The ARVN (South Vietnam's army) successfully fought off the attacks and reduced the
Viet Cong to a state of ineffectiveness; thereafter, it was the army of North Vietnam that was the main opponent. However the Tet Offensive proved a public relations disaster for Johnson, as the public increasingly realized the United States was deeply involved in a war that few people understood. Republicans, such as California Governor
Ronald Reagan, demanded victory or withdrawal, while on the left strident demands for immediate withdrawal escalated. Controversially, out of the 2.5 million Americans who came to serve in Vietnam (out of 27 million Americans eligible to serve in the military) 80% came from poor and working-class backgrounds.
Antiwar movement Starting in 1964, the antiwar movement began. Some opposed the war on moral grounds, rooting for the peasant Vietnamese against the modernizing capitalistic Americans. Opposition was centered among the black activists of the civil rights movement, and college students at elite universities. The Vietnam War was unprecedented for the intensity of media coverage—it has been called the first television war—as well as for the stridency of opposition to the war by the "
New Left". Despite their high media profile, antiwar activists never represented more than a relative minority of the American population, and most tended to be college educated and from higher than average income brackets. Polls showed that most Americans favored carrying out the war to a victorious conclusion, although conversely, few were willing to carry out mass mobilization and expansion of the draft in the pursuit of victory. Even Republican candidates in the 1968 presidential election, including Nixon and California governor
Ronald Reagan, did not call for total war and the use of nuclear weapons on North Vietnam, believing that Barry Goldwater's hawkish stance may have cost him his bid for the White House four years earlier. The Vietnam draft did have numerous flaws in it, especially its high reliance on lower middle class Americans while exempting college students, celebrities, athletes, and sons of Congressmen, although contrary to the claims of antiwar activists, most draftees were not impoverished white and black youths who had no other job opportunity. The average Vietnam draftee was white and from a lower middle class, blue collar background. Only a tiny handful of Ivy League graduates numbered among the 58,000 US servicemen killed or wounded in the eight years between 1965 and 1973. The Vietnam draft in fact took fewer men than the Korean War draft and the conflict on the whole caused little disruption to most Americans' lives. Although a sizable portion of US manufacturing was tied up in supporting the war effort, imports of low-cost goods from Asian countries made up for the shortfall and there was no rationing or cutbacks of consumer goods as had occurred in the previous conflicts of the 20th century. The US economy during the late 1960s indeed was booming, with unemployment under 5% and real GDP growth averaging 6% a year.
1968 and the divorce of the Democratic Party In 1968, Johnson saw his overwhelming coalition of 1964 disintegrate. Liberal and moderate Republicans returned to their party, and supported Richard Nixon for the GOP nomination. George Wallace pulled off the majority of Southern whites, for a century the core of the Solid South in the Democratic Party. Increasingly, the blacks, students, and intellectuals were fiercely opposed to Johnson's policy. With Robert Kennedy hesitant about joining the contest, Minnesota Senator
Eugene McCarthy, jumped in on an antiwar platform, building a coalition of intellectuals and college students. McCarthy was not nationally known, but came close to Johnson in the critical primary in New Hampshire, thanks to thousands of students who took off their counter-culture garb and went "clean for Gene" to campaign for him door-to-door. Johnson no longer commanded majority support in his party, so he took the initiative and dropped out of the race, promising to begin peace talks with the enemy. Seizing the opportunity caused by Johnson's departure from the race,
Robert Kennedy then joined in and ran for the nomination on an antiwar platform that drew support from ethnics and blacks.
Vice President Hubert Humphrey was too late to enter the primaries, but he did assemble strong support from traditional factions in the Democratic Party. Humphrey, an ardent New Dealer, supported Johnson's war policy. The greatest outburst of rioting in national history came in April 1968 following the
assassination of Martin Luther King Jr. Kennedy was on stage to claim victory over McCarthy in the California primary when he was assassinated; McCarthy was unable to overcome Humphrey's support within the party elite. The Democratic national convention in Chicago was in a continuous uproar, with police confronting antiwar demonstrators in the streets and parks, and the bitter divisions of the Democratic Party revealing themselves inside the arena. Humphrey, with a coalition of state organizations, city bosses such as Mayor Richard Daley, and labor unions, won the nomination and ran against Republican
Richard Nixon and independent
George Wallace in the general election. Nixon appealed to what he claimed was the "silent majority" of moderate Americans who disliked the "hippie" counterculture. Nixon also promised "peace with honor" in ending the Vietnam War. He proposed the
Nixon Doctrine to establish the strategy to turn over the fighting of the war to the Vietnamese, which he called "Vietnamization." Nixon
won the presidency, but the Democrats continued to control Congress. The profound splits in the Democratic Party lasted for decades.
Transformation of gender relations The Women's Movement (1963–1982) at a meeting of the
Women's Action Alliance, 1972 A new consciousness of the inequality of American women began sweeping the nation, starting with the 1963 publication of
Betty Friedan's best-seller,
The Feminine Mystique, which explained how many
housewives felt trapped and unfulfilled, assaulted American culture for its creation of the notion that women could only find fulfillment through their roles as wives, mothers, and keepers of the home, and argued that women were just as able as men to do every type of job. In 1966, Friedan and others established the
National Organization for Women, or NOW, to act as an
NAACP for women. Protests began, and the new "Women's Liberation Movement" grew in size and power, gained much media attention, and, by 1968, had replaced the Civil Rights Movement as the U.S.'s main social revolution. Marches, parades, rallies, boycotts, and pickets brought out thousands, sometimes millions; Friedan's
Women's Strike for Equality (1970) was a nationwide success. The movement was split into factions by political ideology early on, however (NOW on the left, the
Women's Equity Action League (WEAL) on the right, the
National Women's Political Caucus (NWPC) in the center, and more radical groups formed by younger women on the far left). Along with Friedan,
Gloria Steinem was an important feminist leader, co-founding the NWPC, the
Women's Action Alliance, and editing the movement's magazine,
Ms. The proposed
Equal Rights Amendment to the Constitution, passed by Congress in 1972 and favored by about seventy percent of the American public, failed to be ratified in 1982, with only three more states needed to make it law. The nation's conservative women, led by activist
Phyllis Schlafly, defeated the ERA by arguing that it degraded the position of the housewife, and made young women susceptible to the military draft. There was also a disconnect between the older, relatively conservative Betty Friedan and the younger feminists, many of whom favored left-wing politics and radical ideas such as forced redistribution of jobs and income from men to women. Friedan's primary interest was also in workplace and income inequality, and she was largely unmoved by the abortion and sexual rights activists, feeling in particular that abortion was an unimportant issue. In addition, the feminist movement remained dominated by relatively affluent white women. It failed to attract many African-American females, who tended to be of the opinion that they were victims of their race rather than their gender and that many of the feminists came from comfortable middle-class backgrounds who had seldom experienced serious hardship in their lives. The women's liberation movement can be said to have effectively ended with the failure of the ERA in 1982 along with the more conservative climate of the Reagan years. The failure of the ERA notwithstanding, many federal laws (e.g. those equalizing
pay,
employment,
education,
employment opportunities,
credit,
ending pregnancy discrimination, and requiring
NASA, the
Military Academies, and other organizations to admit women), state laws (i.e. those ending
spousal abuse and
marital rape), Supreme Court rulings (i.e. ruling the equal protection clause of the
Fourteenth Amendment applied to women), and state ERAs established women's equal status under the law, and social custom and consciousness began to change, accepting women's equality.
Abortion Abortion became a highly controversial issue with the Supreme Court decision in
Roe v. Wade in 1973 that women have a constitutional right to choose an abortion, and that cannot be nullified by state laws. Feminists celebrated the decisions but Catholics, who had opposed abortion since the 1890s, formed a coalition with Evangelical Protestants to try to reverse the decision. The Republican party began taking anti-abortion positions as the Democrats announced in favor of choice (that is, allowing women the right to choose an abortion). The issue has been a contentious one ever since. After 1973, over one million abortions were performed annually for the next decade; by 1977, abortion was a more common medical procedure in the US than tonsillectomies.
The Sexual Revolution The counterculture movement had rapidly dismantled many existing social taboos, and there was a growing acceptance of extramarital sex, divorce, and homosexuality. Some people advocated dropping all laws against sex between consenting adults, including
prostitution, and LGBT people began the struggle for
gay liberation. A series of court rulings in the 1960s had struck down most anti-pornography laws, and under pressure from homosexual activist groups, the American Psychiatric Association removed homosexuality from its list of mental disorders in 1973. In 1967, the
Hays Code, a censorship guideline imposed on the motion picture industry since the 1930s, was lifted and replaced by
a new film content rating system, and by the 1970s, there was
a surge in sexually-explicit movies and social commentary coming from Hollywood. Notable
X-rated films that were widely screened in the early 1970s (provoking much public controversy, and in some states, legal prosecution) include
Deep Throat,
The Devil in Miss Jones, and
Last Tango in Paris, starring
Marlon Brando, whose performance was nominated for an
Academy Award. A new wave of raunchier adult magazines such as
Hustler and
Penthouse arrived, making
Playboy seem dull and old-fashioned. Due in large part to the dramatic reduction in the risk of unwanted pregnancy engendered by the introduction of
the Pill in 1960, not to mention the legalization of contraception nationwide by the Supreme Court decision in
Griswold v. Connecticut in 1965, along with the steadily increasing acceptance of abortion and delayed marriages for career-minded young women influenced by
second-wave feminism, or the chic rejection of the responsibilities of marriage altogether in favor of living together without raising a family, U.S. birthrates fell below replacement level starting in 1965 and remained depressed for almost 20 years; thus, children born during this period became known, at least in the popular press, as "
baby busters" (as opposed to the "
baby boomers" of the postwar years). Birthrates hit an
all-time low during the post-OPEC recession in the mid-1970s. As the decade drew to a close, however, there was a growing disgust among many conservative Americans over the excesses of the sexual revolution and liberalism, which would culminate in a
revival of conservatism during the next decade, and a
backlash against the incipient gay rights movement. ==Nixon administration==