Cleveland Browns in the AAFC (1946–1949) (left), Brown, and
Otto Graham (right) By the time Brown arrived in Cleveland, the team had signed a number of players to its roster, including quarterback Otto Graham, whose Northwestern squad had beaten the Buckeyes in 1941. Many of the players came from Ohio State, Great Lakes and Massillon teams that Brown coached.
Lou Groza, a placekicker and tackle, played for Brown at Ohio State before the war intervened. Receiver
Dante Lavelli was a sophomore on Ohio State's championship-winning team in 1942.
Bill Willis, a defensive lineman whom Brown coached at Ohio State, and
Marion Motley, a running back who grew up in Canton and played for Brown at Great Lakes, became two of the first black athletes to play professional football when they joined the team in 1946. Other signings included receiver
Mac Speedie, center
Frank Gatski and back
Edgar "Special Delivery" Jones. Brown brought in assistants including
Blanton Collier, who had been stationed at Great Lakes and met Brown at Bluejackets practices. The name of the team was at first left up to Brown, who rejected calls for it to be christened the Browns in his honor. McBride then held a contest to name the team in May 1945, which yielded the name "Panthers," which had previously been used by
an earlier team that had played in Cleveland in the 1920s. However, the nickname was scrapped soon afterward. Depending on the source, Brown rejected it after learning that the Panthers had failed (according to this version, Brown said, "That old Panthers team failed. I want no part of that name."), or McBride balked at paying the owner of the original Panthers for the rights to use the name. and it continues as an
urban legend to this day. However, Paul Brown never held fast to the Joe Louis story, and later in his life admitted that it was false, invented to deflect unwanted attention arising from the team being named after him. The Browns and the NFL now both support the position that the team was indeed named after Paul Brown. With the roster fixed and the team's name chosen, Brown set out to build a dynasty. "I want to be what the
New York Yankees are in baseball or
Ben Hogan is in golf", he said. After a training camp at
Bowling Green State University, the Browns played their first game in September 1946 at
Cleveland Stadium. A crowd of 60,135 people showed up to see the Browns beat the
Miami Seahawks 44–0, then a record attendance mark for professional football. That touched off a string of wins; the team ended the season with a 12–2 record and the top spot in the AAFC's western division. The Browns then beat the
AAFC's New York Yankees in the championship. Cleveland won the AAFC championship again in 1947 behind an offensive attack that employed the forward pass more frequently and effectively than was typical at the time. The Browns' offensive success was driven by Brown's version of the
T formation, which was gradually replacing the
single-wing formation as football's most popular and effective scheme. The Browns won every game in the 1948 season, a feat that went unmatched until the
Miami Dolphins (coached by Brown disciple
Don Shula) did it in 1972. Cleveland then won the AAFC championship for the fourth time in a row in 1949. By then, however, the league was struggling for survival, due in part to the Browns' dominance. Attendance at games dwindled in 1948 and 1949 as fans lost interest in lopsided victories, and at the end of the 1949 season the AAFC dissolved. Three of its teams, the
San Francisco 49ers, the
Baltimore Colts and the Browns, merged into the NFL. The Browns picked up a few good former AAFC players from other teams, including offensive guard
Abe Gibron and defensive end
Len Ford, but some observers saw Brown's team as the lone standout in an otherwise minor league.
Cleveland Browns in the NFL (1950–1955) The Browns' first game in the NFL in 1950 was against the two-time defending champion
Philadelphia Eagles in Philadelphia. They won the game 35–10, the first of 10 victories that year. After beating the
New York Giants in a playoff game, the Browns went on to win the championship game against the
Los Angeles Rams on a last-minute field goal by Groza. "The flag of the late lamented AAFC flies high, and Paul Brown has the last laugh", the
Plain Dealer's editorial page proclaimed. Brown said his was "the greatest football team a coach ever had, and there was never a game like this one." In 16 seasons, Brown had led his teams to 12 championships. He was the first head coach to win both a college and NFL championship, a feat not repeated until
Jimmy Johnson accomplished it in the 1990s. As the Browns climbed to the top of the NFL, speculation began to mount that Brown might return to the Buckeyes.
Wes Fesler had resigned as the team's coach, and Brown was seen as a possible replacement. But Brown had also alienated many Ohio State alumni by failing to return to the school after World War II and for signing away players including Groza before their college eligibility expired. He interviewed with the university's athletic board on January 27, 1951, but the board unanimously rejected Brown in favor of
Woody Hayes, who was unanimously endorsed by the
board of trustees. The Browns reached the championship each of the next three years, but lost all of those games. In both 1952 and 1953, Cleveland lost championships to the
Detroit Lions, who were then on the rise after decades of mediocrity. Before the 1953 season, McBride sold the team to a group of local businessmen led by
David Jones for $600,000 ($ million in dollars). While Brown was upset that McBride did not consult him about the deal, the new owners said they would stay out of the picture and let Brown run the team. Brown saw this as a crucial issue: he felt he needed full control over personnel decisions and coaching to make his system work. Graham announced in 1953 that the following season would be his last. But the team won the championship in 1954 in a rematch against the Lions, and Brown convinced Graham to come back. Cleveland finished 1955 with a 9–2–1 record, reaching the championship game again. The Browns beat the Rams for their second straight championship, and Graham retired after the season.
Later years in Cleveland (1956–1963) With Graham gone and the quarterback situation in flux, the Browns ended 1956 with a 5–7 record, Paul Brown's first losing season as a professional coach. In the next year's draft, the team selected
Jim Brown out of
Syracuse University. As television began to help football leapfrog baseball as America's most popular sport, Jim Brown became a larger-than-life personality. He was handsome and charismatic in private and dominant on the field. Paul Brown, however, was critical of some aspects of Jim Brown's game, including his disinclination to block. In Jim Brown's first season, the team reached the championship game, again against the Lions, but lost 59–14. The Browns did not contend for the championship in the following two years, when a Baltimore Colts team coached by Brown's former protégé
Weeb Ewbank won a pair of titles. As Jim Brown's star rose, players began to question Paul Brown's leadership and play-calling in the late 1950s. The skepticism came to a head in a game against the Giants at the end of the 1958 season in which a win or tie would have given the Browns a spot in the championship game against Ewbank's Colts. In the third quarter, the Browns drove to New York's 16-yard line with a 10–3 lead and lined up for a field goal. But Coach Brown called a timeout before Groza could make the try, which alerted the Giants to a possible fake kick. Brown indeed called a fake, and the holder stumbled as he got up to throw, ruining the play. The Giants came back to win the game by a field goal, defeated the Browns 10–0 in a playoff for the Eastern Conference title and reached the championship, while the Browns went home without a spot in the title game for the second year in a row. Paul Brown blamed the struggles on quarterback
Milt Plum, whom the team had drafted in 1957, saying the Browns had "lost faith in Plum's ability to play under stress." In truth, the players were instead losing faith in Paul Brown and his autocratic coaching style. Jim Brown started a weekly radio show, which Paul Brown did not like; it undercut his control over the team and its message. But the coach found it hard to question Jim Brown given his feats on the field, and the tension between the two men grew. The team finished second in its division in 1959 and 1960, even as Jim Brown racked up league-leading seasons in rushing.
Art Modell, a New York advertising executive, bought the team in 1961 for $4.1 million ($ million today). Modell, who was 35 years old at the time, bought out Brown's 15% stake in the team for $500,000 and gave Brown a new eight-year contract. He said he and Brown would have a "working partnership". To Brown's chagrin, Modell took a very active role in team operations. In contrast, McBride and Jones had given Brown a free hand in football matters. Modell, who was single and only a few years older than most players, started to listen to their concerns about the coach. He became particularly close to Jim Brown, calling him "my senior partner". Modell sat in the press box during games and could be overheard second-guessing Paul Brown's play-calling, which drove a deeper wedge between the two men. At that time, Brown was the only coach who insisted on calling every offensive play, making use of rotating guards to ferry coaching instructions. Quarterback audibles to change the play at the line of scrimmage in response to defensive positioning were not permitted. Brown reportedly wished to purchase the Eagles, who were put on sale by the
Happy Hundred on April 19, and he led a group of investors that offered $4.5 million. Modell supported his effort regardless of their dispute, telling the
Associated Press that he would "not stand in [Brown's] way if he wants to buy the Eagles." Despite his success in Cleveland, the news drew mixed reaction from Philadelphians as opponents saw little reason to replace the current front office or were hesitant to see an "outsider" owning their team. By May, however, Brown had lost interest in the bid, and an article from
The Plain Dealer claimed it "remains doubtful whether Brown ever seriously considered purchasing the Eagles" and that "no attempt was made to put together a group and he hasn't visited Philadelphia since the Browns took a licking there last fall." Out of football for the first time since 1930, Brown spent the next five years away from the sidelines, never once attending a Browns contest. As the team's vice president, he spoke little to Modell, only briefly doing so in 1963 to discuss scouting; Modell explained in 1964 that he did not order Brown to carry out any major responsibilities as it "would have been ludicrous to give a man of his stature piddling assignments." While he was secure financially, Brown's frustration grew with each passing year. "It was terrible", he later recalled. "I had everything a man could want: leisure, enough money, a wonderful family. Yet with all that, I was eating my heart out." Because Brown was still receiving his annual salary and liked to play golf, it was said that the only two people who made more money playing golf were
Arnold Palmer and
Jack Nicklaus. Brown explored coaching possibilities, but he was mindful not to put himself in a position where his control might be challenged as it had been in Cleveland. In 1963, the
Titans of New York of the
American Football League (AFL) offered him the head coach job for $50,000 but failed.
Cincinnati Bengals Four years later, the AFL, which had formed to compete against the NFL and had recently reached a deal to merge into the older league, put a new franchise in
Cincinnati. Brown joined the ownership group. While he had the third-largest stake in the team, he was the public face of the ownership group. He became general manager and head coach, with complete control over the football side of the operation. He was also given the right to represent the team in all league matters, a key element of control for him. Brown called his new franchise the
Bengals because Cincinnati had a team of that name in the 1930s and he thought it would provide a link to the past. Brown's son
Mike joined the front office and became his father's top assistant and right-hand man. Brown brought in other assistants including
Bill Johnson,
Rick Forzano and
Bill Walsh. In their first two seasons in 1968 and 1969, the Bengals fared poorly, but the team appeared to be on the upswing as Brown built up a core group of players through the draft, including quarterback
Greg Cook. The Bengals entered the NFL in 1970 as a result of the
AFL–NFL merger and were placed in the newly formed
American Football Conference alongside the Browns. A career-ending injury to Cook before the 1970 season forced the Bengals to rely on
Virgil Carter, an emergency backup who could make accurate short passes but could not throw the ball deep like Cook once could. Brown and Walsh went to work designing an offense around Carter's limitations, a scheme that was the genesis of the
West Coast offense Walsh later used to great effect when he became coach of the
San Francisco 49ers. The Bengals lost their first meeting with the Browns 30–27 in 1970, and Brown was booed when he did not come on the field to shake Collier's hand after the game. "I haven't shaken the other coach's hands after a game for years", Brown explained. "... I went up to him before the game, and we did our socializing then." The Bengals beat the Browns later in the season. Brown called it "my greatest victory." As the Bengals' head coach, Brown took the team to the playoffs three times including 1970. Despite finding a franchise quarterback in
Ken Anderson, Brown's team never got past the first round of the postseason tournament. Four days after the Bengals were eliminated from the playoffs in 1975, Brown announced he was retiring after 45 years of coaching. The game had changed dramatically during his time in the NFL, growing from America's second sport to the country's biggest and most lucrative pastime. Brown was 67 years old. ==Later life and death==