The primary drivers of the Las Vegas economy are tourism,
gaming, and conventions, which in turn feed the retail and restaurant industries.
Tourism , primarily located in
Paradise looking north from the
Stratosphere Tower The major attractions in Las Vegas are the casinos and the hotels, although in recent years other new attractions have begun to emerge. Most casinos in the downtown area are on
Fremont Street, with
The STRAT Hotel, Casino & Skypod as one of the few exceptions.
Fremont East, adjacent to the Fremont Street Experience, was granted variances to allow bars to be closer together, similar to the
Gaslamp Quarter of San Diego, the goal being to attract a different demographic than the Strip attracts.
Downtown casinos The
Golden Gate Hotel and Casino, downtown along the Fremont Street Experience, is the oldest continuously operating hotel and casino in Las Vegas; it opened in 1906 as the Hotel Nevada. In 1931, the
Northern Club (now the
La Bayou) opened. The most notable of the early casinos may have been
Binion's Horseshoe (now
Binion's Gambling Hall and Hotel) while it was run by
Benny Binion.
Boyd Gaming has a major presence downtown operating the
California Hotel & Casino, the
Fremont Hotel & Casino, and the
Main Street Casino. The
Four Queens also operates downtown along the Fremont Street Experience. Downtown casinos that have undergone major renovations and revitalization in recent years include the
Golden Nugget Las Vegas,
The D Las Vegas (formerly Fitzgerald's), the
Downtown Grand Las Vegas (formerly Lady Luck), the
El Cortez Hotel & Casino, and the
Plaza Hotel & Casino. In 2020,
Circa Resort & Casino opened, becoming the first all-new hotel-casino to be built on Fremont Street since 1980.
Las Vegas Strip The center of the gambling and entertainment industry is the
Las Vegas Strip, outside the city limits in the surrounding unincorporated communities of
Paradise and
Winchester in Clark County. Some of the largest casinos and buildings are there.
Welcome signs In 1929, the city installed a welcome arch over
Fremont Street, at the corner of Main Street. It remained in place until 1931. In 1959, the
Welcome to Fabulous Las Vegas sign was installed at the south end of the
Las Vegas Strip. A replica welcome sign, standing nearly tall, was installed within city limits in 2002, at
Las Vegas Boulevard and Fourth Street. The replica was destroyed in 2016, when a pickup truck crashed into it. In 2018, the city approved plans for a new gateway landmark in the form of neon arches. It was built within city limits, in front of the
Strat resort and north of
Sahara Avenue. The project, built by
YESCO, cost $6.5 million and stands high. Officially known as the Gateway Arches, the project was completed in 2020. The steel arches are blue during the day, and light up in a variety of colors at night. Also located just north of the Strat are a pair of giant neon showgirls, initially added in 2018 as part of a $400,000 welcome display. The original showgirls were tall, but were replaced by new ones in 2022, rising . The originals were refurbished following weather damage and installed at the
Las Vegas Arts District.
Development When
The Mirage opened in 1989, it started a trend of major resort development on the Las Vegas Strip outside the city. This resulted in a drop in tourism in the downtown area, but many recent projects have increased the number of visitors to downtown. An effort has been made by city officials to diversify the economy by attracting health-related, high-tech and other commercial interests. No state tax for individuals or corporations, as well as a lack of other forms of business-related taxes, have aided the success of these efforts. The Fremont Street Experience was built in an effort to draw tourists back to the area and has been popular since its startup in 1995. The city conducted a land-swap deal in 2000 with
Lehman Brothers, acquiring of property near downtown Las Vegas in exchange for of the Las Vegas Technology Center. In 2004, Las Vegas Mayor
Oscar Goodman announced that the area would become home to
Symphony Park (originally called "Union Park"), a mixed-use development. The development is home to the
Cleveland Clinic Lou Ruvo Center for Brain Health,
The Smith Center for the Performing Arts, the
Discovery Children's Museum, the Las Vegas
Chamber of Commerce, and four residential projects totaling 600 residential units as of 2024. Building A In 2005, the
World Market Center opened, consisting of three large buildings taking up . Trade shows for the furniture and furnishing industries are held there semiannually. Also nearby is the Las Vegas North Premium Outlets. With a second expansion, completed in May 2015, the mall currently offers 175 stores. City offices moved to a new
Las Vegas City Hall in February 2013 on downtown's Main Street. The former city hall building is now occupied by the corporate headquarters for the online retailer
Zappos.com, which opened downtown in 2013. Zappos CEO
Tony Hsieh took an interest in the urban area and contributed $350 million toward a revitalization effort called the Downtown Project. Projects funded include Las Vegas's first independent bookstore,
The Writer's Block.
Other industries A number of new industries have moved to Las Vegas in recent decades.
Zappos.com (now an
Amazon subsidiary) was founded in San Francisco but by 2013 had moved its headquarters to downtown Las Vegas.
Allegiant Air, a low-cost air carrier, launched in 1997 with its first hub at
Harry Reid International Airport and headquarters in nearby Summerlin.
Planet 13 Holdings, a cannabis company, opened the world's largest
cannabis dispensary in Las Vegas at .
Effects of growth on water supply A growing population means the Las Vegas Valley used more water in 2014 than in 2011. Although water conservation efforts implemented in the wake of a 2002 drought have had some success, local
water consumption remains 30 percent greater than in Los Angeles, and over three times that of San Francisco metropolitan area residents. The
Southern Nevada Water Authority is building a $1.4 billion tunnel and pumping station to bring water from
Lake Mead, has purchased water rights throughout Nevada, and has planned a controversial $3.2 billion
pipeline across half the state. By law, the Las Vegas Water Service District "may deny any request for a water commitment or request for a water connection if the District has an inadequate supply of water." But limiting growth on the basis of an inadequate water supply has been unpopular with the casino and building industries. ==Culture==