The novel is partly based on Waugh's experience of working for the
Daily Mail, when he was sent to cover
Benito Mussolini's expected invasion of
Abyssinia, later known as the
Second Italo-Abyssinian War (October 1935 to May 1936). When he got a scoop on the invasion, he telegraphed the story back in
Latin for secrecy but they discarded it. Waugh wrote up his travels more factually in
Waugh in Abyssinia (1936), which complements
Scoop. Lord Copper, the newspaper magnate, has been said to be an amalgam of
Lord Northcliffe and
Lord Beaverbrook: a character so fearsome that his obsequious foreign editor, Mr Salter, can never openly disagree with him, answering "Definitely, Lord Copper" and "Up to a point, Lord Copper" in place of "yes" or "no". Lord Copper's idea of the lowliest of his employees is a book reviewer. The historian
A. J. P. Taylor wrote, "I have Evelyn Waugh's authority for stating that Lord Beaverbrook was not the original of Lord Copper."
Bill Deedes thought that the portrait of Copper exhibited the
folie de grandeur of
Rothermere and Beaverbrook and included "the ghost of Rothermere's elder brother, Lord Northcliffe. Before he died tragically, deranged and attended by nurses, Northcliffe was already exhibiting some of Copper's eccentricities—his megalomania, his habit of giving ridiculous orders to underlings". It is widely believed that Waugh based his protagonist,
William Boot, on Deedes, a junior reporter who arrived in
Addis Ababa aged 22, with "a quarter of a ton of baggage". In his memoir
At War with Waugh, Deedes wrote that: "Waugh like most good novelists drew on more than one person for each of his characters. He drew on me for my excessive baggage—and perhaps for my naivety...." He further observed that Waugh was reluctant to acknowledge models. According to
Peter Stothard, a more direct model for Boot may have been
William Beach Thomas, "a quietly successful countryside columnist and literary gent who became a calamitous
Daily Mail war correspondent". The novel is full of all but identical opposites: Lord Copper of
The Beast, Lord Zinc of the
Daily Brute (the
Daily Mail and
Daily Express); the CumReds and the White Shirts, parodies of Communists (comrades) and
Black Shirts (fascists) etc. The most recognisable figure from
Fleet Street is Sir Jocelyn Hitchcock, Waugh's portrait of Sir Percival Phillips, working then for
The Daily Telegraph.
Mrs Stitch is partly based on
Lady Diana Cooper, Mr Baldwin is a combination of Francis Rickett and
Antonin Besse. Waugh's despised Oxford tutor
C. R. M. F. Cruttwell makes his customary cameo appearance, as General Cruttwell. One of the points of the novel is that even if there is little news happening, the world's media descending requires that something happen to please their editors and owners back home and so they will create news. ==Reception==